Apple picker Walter Isaacson, the author of the official biography of Steve Jobs, has let it be known in the past that he left out some details of Jobs' life in his book. It is possible that he wants to publish these details separately, possibly in a future expanded version of this book.
Although there is no official statement on these plans yet, Isaacson has just published an article in the Harvard Business Review titled "The Real Leadership Lesson of Steve Jobs" (Steve Jobs' Lessons in Real Leadership).
Most of Isaacson's new article dissects Jobs, his leadership personality, and his management practices. However, Isaacson also mentions Jobs' desire to produce "magical tools for working with digital photos and to invent a way to make television a simple and personal device."
In one of the last moments I saw Steve, I asked him why he was so rude to his employees. Jobs replied, “Look at the results. All the people I work with are intelligent. Each of them can reach the highest positions in any other company. If my people felt bullied, they would surely leave. But they don't go away."
Then he paused for a few seconds and said, almost sadly, "We've done amazing things..." Even as he was dying, Steve Jobs often spoke about many other industries as well. For example, he promoted the vision of electronic textbooks. Apple is already trying hard to fulfill this desire of his. In January of this year, the e-textbook project was launched, and since then these iPad textbooks have been slowly but surely making their way to the world.
Jobs also dreamed of creating magical tools for working with digital photos and a way to make television a simple and personal device. These products will no doubt come in time as well. Even though Jobs will be gone, his recipe for success created an exceptional company. Apple will not only create dozens of products, but as long as the spirit of Steve Jobs lives on in the company, Apple will be a symbol of creativity and revolutionary technology.
"... the spirit of Steve Jobs will live on..." Well, we'll see, we'll see if Apple really won't just produce dozens of recycled products over time...
"The best olive oil can only be produced with the highest pressure."
What kind of crap is this?