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Apple must rewrite the notice within 24 hours informing its customers that Samsung did not copy the design of its products. The British judges did not like the original version, which, according to them, is misleading and insufficient.

It all started in mid-October, when the British court confirmed the earlier decision and Apple ordered, that it must apologize to Samsung on its website and in selected newspapers, stating that the Korean company did not copy the patented design of the iPad. Apple last week though he did, but Samsung complained about the wording of the message and the court upheld it.

British judges therefore ordered Apple to withdraw the current statement within 24 hours and then publish a new one. The company's lawyer, Michael Beloff, tried to explain that the Californian company thought everything was in compliance with the regulation and asked for an extension of the period in which Apple must post the corrected text to 14 days, but he stumbled. "We're surprised that you can't immediately deploy a new one the moment you take down the old statement," Lord Justice Longmore answered him. Another judge, Sir Robin Jacob, expressed himself in a similar vein: “I'd like to see the head of Apple testify under oath why this is so technically challenging for Apple. Can't they put something on their website?'

At the same time, Apple was ordered to draw attention to the amended statement in three sentences on its main page and to refer to the new text with them. In the original one, Samsung didn't like Apple citing German and American court decisions that ruled in favor of the iPad maker, so the whole "apology" was inaccurate and misleading.

Apple refused to comment on the whole situation. However, the company's lawyer, Michael Beloff, defended the original statement, saying it complied with the regulation. "He's not supposed to punish us. He doesn't want to make sycophants out of us. The only purpose is to set the record straight,” he told the judges, who sided with Samsung, so we can expect a revised apology from Apple.

Source: BBC.co.uk, Bloomberg.com
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