Amaya Toman Today, we may feel that the name Macintosh is inherent to the Apple company - but it was not so obvious from the very beginning. This name - albeit in a different written form - belonged to another company. Today is the anniversary of the day Steve Jobs first applied to register this name.
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The Essential Letter from Steve Jobs (1982)
On November 16, 1982, Steve Jobs sent a letter to McIntosh Labs requesting the rights to use the name "Macintosh" as a trademark for Apple's computers - which were still under development at the time of the application. Back then, McIntosh Labs produced high-end stereo equipment. Although Jef Raskin, who was at the birth of the original Macintosh project, used a different written form of the given name, the trademark was not registered to Apple because the pronunciation of both marks was the same. Jobs therefore decided to write to McIntosh for permission. Gordon Gow, president of McIntosh Labs, personally visited the Apple company's headquarters at the time and was shown Apple products. However, Gordon's lawyers advised him not to give said permission to Jobs. Apple was finally granted a license for the Macintosh name only in March 1983. You will be able to read about the whole matter with the registration of the Macintosh name at the end of the week in our series From the history of Apple.
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Other events not only in the field of technology
- Close Encounters of the Third Kind (1977) premiered in American theaters
