Amaya Toman In September 2014, Apple introduced its two new smartphones – iPhone 6 and iPhone 6 Plus. Both innovations were significantly different from previous generations of Apple smartphones, and not only in appearance. Both phones were significantly larger, thinner, and had rounded edges. Although many people were initially skeptical of both new products, the iPhone 6 and iPhone 6 Plus eventually managed to break sales records.
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Apple managed to sell a whopping 10 million units of the iPhone 6 and iPhone 6 Plus in its first weekend of release. At the time when these models were released, so-called phablets - smartphones with large displays that were close to the smaller tablets of the time - were becoming more and more popular in the world. The iPhone 6 was equipped with a 4,7-inch display, the iPhone 6 Plus even with a 5,5-inch display, which was a relatively surprising move by Apple at the time for many. While the design of Apple's new smartphones was derided by some, the hardware and features were generally not to be faulted. Both models were fitted with an A8 processor and equipped with improved cameras. In addition, Apple equipped its new products with NFC chips for using the Apple Pay service. While some staunch Apple fans were taken aback by the unusually large smartphones, others literally fell in love with them and took orders by storm.
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"First weekend sales of iPhone 6 and iPhone 6 Plus exceeded our expectations, and we couldn't be happier," said Apple CEO Tim Cook at the time, and thanked customers for helping to break all previous sales records. The launch of the iPhone 6 and 6 Plus was also associated with certain availability problems. "With better deliveries, we could sell a lot more iPhones," Tim Cook admitted at the time, and assured users that Apple is working hard to fulfill all orders. Today, Apple no longer boasts about the exact number of units sold of its iPhones - estimates of the relevant numbers are published by various analytical companies.
