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During his trip to Europe, Apple CEO Tim Cook ended up not only stopping in Germany, but also visited Belgium, where he met with representatives of the European Commission. He then headed to Israel at the end of the week to meet with President Reuven Rivlin.

In the end, the visit to Belgium preceded the trip to Germany, where Tim Cook discovered in the editorial office of the newspaper Bild and in a factory for the production of giant glass panels for the company's new campus. In Belgium, for example, he met with Andrus Ansip, vice president of the European Commission, who is in charge of the single digital market. Then in Germany spoke with Chancellor Angela Merkel.

The head of Apple went to Tel Aviv to see the current president Reuven Rivlin and his predecessor Shimon Peres. The Californian company opened a new research and development center in Israel, specifically in Herzliya, which Tim Cook came to check. Another one is already in Haifa, making Israel the largest development center for Apple after the United States.

"We hired our first employee in Israel in 2011 and now we have over 700 people working directly for us in Israel," Cook said during a meeting with the Israeli president on Wednesday. "Over the past three years, Israel and Apple have become very close, and this is just the beginning," added the Apple boss.

According to The Wall Street Journal has Apple has one main ambition for research in Israel: the design of its own processors. For these purposes, Apple has previously bought the companies Anobit Technologies and PrimeSense, in addition to dragging many people involved in designing chips from Texas Instruments, which was closed in 2013.

Tim Cook was accompanied during his visit to Israel by Johny Srouji, vice president of hardware technologies, who grew up in Haifa and joined Apple in 2008. He should be at the head of the development of new processors.

In Israel, in addition to the new offices, Tim Cook also stopped at the Holocaust museum.

Source: 9to5Mac, WSJ, Business Insider
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