Petr Škuta In a month, we expect the regular September Keynote, at which Apple will present the successor to the current iPhones. The latest information indicates that we won't have to wait long for them to go on sale.
Since 2012, the month of September has also included the traditional Apple Keynote. It always mainly focuses on new iPhone models. This year will be no different, and it looks like all three expected iPhone 11s will also be available in the same month.
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Wedbush analysts published a report in which they rely on information directly from supply chains. iPhone production is already in full swing, so there is nothing to prevent all three new iPhone 11s from going on sale in the same month.
We already learned during the week that at least one of the new models will bear the designation iPhone Pro. It will probably be supplemented with the number 11, but this is only speculation.
It almost sounds like a given that Apple will launch all three new models at once. But if we look at the last years, it is not obvious at all.
When Apple changes established patterns
In 2017, Apple introduced the iPhone 8 and 8 Plus. They came out the same month. At the same Keynote, Apple also presented the first model with Face ID, the pioneering iPhone X. It brought a complete design change after a long time. For various reasons, it was not available until November of that year.
The following year, i.e. last year 2018, Apple repeated a similar pattern. He also introduced three new models, the iPhone XS, XS Max and XR. However, the latter went on sale only in October, while the more expensive companions already in September.
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If Wedbush's information is correct, then Apple would introduce and then release all three new iPhones at once this year for the first time. However, the interesting things from the report do not end there. Analysts even claim that the new models will be available in the second week of September.
That's a rather bold statement, because so far everyone is leaning towards the third or fourth week of September. The date September 20 is also often mentioned.
In conclusion, Wedbush claims that Apple will be able to surpass others the tax burden resulting from the trade war between the US and China. However, if the disputes and the lump sums continue until 2020, the company may not be able to handle it in the medium term. After that, it would probably raise prices, which, according to Wedbush analysts, would lead to big drops in sales. We will probably see how everything turns out in the coming months.
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David Hanak Source: 9to5Mac
