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There is no doubt that Office for iPad is a big win for Apple as a whole. The first of the important positives is the fact that this world's most popular office suite will once again bring the iPad a little closer to the general public. Some skeptics have long resisted buying devices from Apple because of "incompatibility" with classic Office. This problem is gradually disappearing on the Mac and now it has disappeared on the iPad as well. So no one can say anymore that Apple's tablet is just a toy for content consumption, at best for limited creation in "strange formats".

Another positive is the positive media storm that the release of Office for iPad has created. There is a little more talk about the iPad, and it can also be seen that Microsoft and Apple have certainly begun to cooperate to a certain extent, which can only benefit the customer. In Redmond, they discovered that nowadays, when technology companies generate profit mainly on services, it is no longer possible to just dig in your own sand and ignore the world around you. Less tension between Microsoft and Apple is also evidenced by friendly tweets from the executive directors of both companies. Tim Cook commented on the arrival of the Office suite by tweet saying, “Welcome to the iPad and the App Store.” To Nadella he replied: "Thank you Tim Cook, I'm excited to bring the magic of Office to iPad users."

That Word, Excel and PowerPoint are not just "other common applications" in the App Store is also proven by the fact that Apple promotes them on the main page of its store and at the same time issued an official press statement:

We're thrilled that Office is coming to iPad, joining the more than 500 apps designed specifically for iPad. iPad defined a new category of mobile computing and productivity and changed the way the world works. Office for iPad complements a number of amazing productivity apps like iWork, Evernote or Paper by FiftyThree that users have chosen to inspire themselves and create content with our powerful device.

However, Office for iPad does not only extend iPad capabilities and publicity. It will surely bring a lot of money too. Apple takes 30% of every item sold in its stores for itself. However, this tax for Apple does not only apply to apps, but also to purchases within them, including various types of subscriptions. Given the mass of applications in the Office series and the relatively high price of the Office 365 subscription, Apple expects a decent commission.

Source: Re / Code
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