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Microsoft CEO Steve Ballmer, who is working on the launch round of Windows 8 and Surface programs. On November 14th, he sat down for an interview with Reid Hoffman (the founder of LinkedIn) in Santa Clara.

TechCrunch provided an audio recording of the interview, where Ballmer is asked about the role of Windows Phone 8 in the battle between the dominant operating systems iOS and Android in the market. Ballmer laughed about the high price of iPhones in 2007, but apparently he still thinks the same about these phones. While stating that the Android ecosystem is "not always in the best interest of the consumer," Ballmer mentioned the high price of iPhones abroad:

"The Android ecosystem is a bit wild, not only in terms of application compatibility, but also in terms of malware (author's note: this is software designed to infiltrate or damage a computer system) and that may not be the best way to satisfy the customer's interests... on the contrary, Apple's ecosystem looks very stable , but it is quite expensive by the way. In our country (USA) you don't have to worry about it because almost every phone is subsidized. But last week I was in Russia, where you pay 1000 dollars for an iPhone... You don't sell many iPhones there... So the question is how to get quality, but not at a premium price. A stable but perhaps not so controlled ecosystem.”

Microsoft's CEO also reviewed the Windows Phone operating system. According to him, it is an ideal combination of the reliability we know from iOS, but compared to iOS, WP is not so controlled and thus combines the freedom known from Android. Among other things, Steve Ballmer stated that Microsoft's Windows Phone devices are not overpriced - unlike Apple's.

Reuters also quoted Ballmer as mentioning the possibility of incorporating the Microsoft brand into the smartphone world: “Am I to assume that our partners will get a significant share of all Windows devices over the next five years? The answer is - of course," Steve Ballmer said Wednesday at a tech industry event in Santa Clara, California. He added that there is no doubt about the possibility of innovation in the field between hardware and software, and that Microsoft can definitely take advantage of this.

Author Erik Ryšlavy

Source: 9to5Mac.com
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