Samsung will not miss a single opportunity where it could not differentiate itself against its eternal rival. This time, he took to the fray with animated GIF images that depict green and blue chat bubbles. Of course the greens have the upper hand.
iPhone users don't need a long introduction to how messaging works in iOS. Chat bubbles with text are colored either blue (iMessages) or green (SMS). Blue is therefore always pleasing, as you can use the entire varied palette of functions, while green means a frequently paid text box.
But Android users often have a problem with this color division. In addition, applists are said to usually leave them out of conversations, as green means limited options. That's what he wants use Samsung smartly in his campaign. It is based on a series of "funny" GIFs, which are supposed to turn the whole perception of colors around.
Green power or unnecessary definition?
All images show the green chat bubbles variously defeating and subduing the blue ones. In addition, they often promote the user's pride so that they are not ashamed of their green bubble, viz. "Deal With It" (loosely translated as "Make peace with it").
Samsung encourages Android users to send these images to iPhone and iMessage users. They want to prove that they are not afraid of Applists and are happy with their green.
In essence, however, the entire image campaign lacks meaning. Apple does not actively limit itself against SMS messages, it only distinguishes full-fledged iMessages from text messages by color. In addition, Samsung bets on the power of SMS, which, however, is technologically very limited.
The South Korean company has produced over 20 images that are available through the Giphy server. Samsung also launched a promotion on the social network Instragram with a special hashtag #GreenDontCare.
The campaign is stupid, however, not everyone has an iPhone, which again reminds me of the equally stupid policy of apple, which cannot display deliveries for free SMS. So a completely trivial function that even the old nokia 3310 was capable of. It's really a pity that apple hasn't implemented this until today. If imessages were so awesome, he could give the delivery function to free sms as well, but he is probably afraid that if the delivery could also send normal sms, the user's interest in imessages would be completely wasted because they have free sms, while they have to pay for data.
Asians have a somewhat primitive sense of humor. This is just further proof. iMesaages or classic SMS, because it doesn't matter what I communicate without unnecessary monkeys.
The awkwardness of the Samsung company has caused me not to buy anything from this company for years and I won't, it's the same awkwardness as the ads on Hnujdaj (but it's already clicked)
Petr Škuta 
David Hanak 
So the lack of iMessages is the main reason for me, why every time the office Samsung ends up in the drawer :-) they are idiots :-)
The campaign is stupid, however, not everyone has an iPhone, which again reminds me of the equally stupid policy of apple, which cannot display deliveries for free SMS. So a completely trivial function that even the old nokia 3310 was capable of. It's really a pity that apple hasn't implemented this until today. If imessages were so awesome, he could give the delivery function to free sms as well, but he is probably afraid that if the delivery could also send normal sms, the user's interest in imessages would be completely wasted because they have free sms, while they have to pay for data.
Asians have a somewhat primitive sense of humor. This is just further proof. iMesaages or classic SMS, because it doesn't matter what I communicate without unnecessary monkeys.
The awkwardness of the Samsung company has caused me not to buy anything from this company for years and I won't, it's the same awkwardness as the ads on Hnujdaj (but it's already clicked)