iPhone sales keep falling. Apple sold several million fewer phones than last year

Whatever it is declaration may not seem like record financial results for the fourth quarter of this year, sales of iPhones recorded a year-on-year decline during the said quarter. This is evidenced by the reports of three companies engaged in market research.

According to the financial results, Apple certainly did not do badly in the fourth fiscal (third calendar) quarter of this year. The sales of the Cupertino giant amounted to a respectable 64 billion dollars, which exceeded the expectations of experts from Wall Street. Although Apple - as has been its custom for some time - did not announce specific numbers regarding the sale of iPhones, Tim Cook boasted that the iPhone 11 had a very promising start in this field.

Services, wearable electronics and iPad are mainly responsible for the mentioned record sales. There was not a single word about the iPhone in this context. Cook mentioned it only in connection with the new AirPods Pro, and went on to say that he has really optimistic expectations for the upcoming Christmas season.

However, data from Canalys, IHS and Strategy Analytics suggest that there has indeed been a year-on-year decline in iPhone sales, although the figures given by individual companies differ slightly from each other. Company Canalys they are talking about a year-on-year decline of 7% to 43,5 million units sold. According to the company, he could save these numbers upcoming iPhone SE 2. Strategy Analytics reports a 3% decline in sales to an estimated 45,6 million units sold. The company sees sales as the most optimistic IHS, which saw a 2,1% decline to an estimated 45,9 million.

Source: 9to5Mac