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Apple will present the iPhone 14 on Wednesday, September 7, 2022. The giant announced this information about the long-awaited conference only yesterday, and it duly surprised many people. Apparently, the press conference will once again take place in a hybrid way, where the basis will be a pre-prepared video, but after it ends, journalists will have the opportunity to get to know the new iPhones and other products directly on the spot. After all, thanks to this, we can look forward to their first impressions, which will tell us almost immediately what the new iPhones are worth.

However, a number of apple growers are pausing over the date of this conference. In the past, the giant adhered to an unwritten system where new iPhones and Apple Watches were presented every year on Tuesday/Wednesday, the third week of September. Apple has stuck to this formula for the last four generations. The only difference was the iPhone 12 series, which came a month late but was still unveiled in the third week of October. It is therefore not surprising that a fairly extensive discussion has opened up among apple growers. Why is the Cupertino giant suddenly changing a captive system?

Which says something about the earlier introduction of iPhones

Now let's move on to the essentials, namely why Apple actually resorted to this step. In the end, it's quite simple. The sooner it introduces new phones, the sooner it will be able to enter the market with them, which will give it a specific advantage, and above all, time. The Cupertino giant is preliminarily counting on the great popularity of the iPhone 14 series and therefore strong sales. However, the current state of the world economy throws a pitchfork at him. At least that's according to expert Ming-Chi Kuo, who is one of the most accurate analysts focusing on Apple.

The future development of the economy is unclear, global inflation is growing, which may result in a deep recession. That is why it is in Apple's best interest to be able to sell as many of its products as possible as soon as possible - before the customers themselves lose interest in products of this type due to constant price increases and, on the contrary, do not start inquiries. So in the final, Apple will fight for time and hope that despite the adverse conditions, it will be able to achieve the expected successes.

Apple's invitation to the presentation of iPhones on 14
Apple's invitation to the presentation of iPhones 14

What products will we expect?

Finally, let's quickly summarize what products we will actually see on September 7, 2022. Of course, the main focus is on the new iPhone 14 series, which should come with a number of rather interesting changes. Most often, there is talk about the removal of the upper cutout, the arrival of a significantly better camera and the cancellation of the mini model, which should be replaced by the basic Max version. On the other hand, there was recently a rather strange speculation that we will still see a mini model. Along with Apple phones, Apple watches also apply for the floor. This year we might even have three models. Apart from the expected Apple Watch Series 8, it may be the Apple Watch SE 2 and the brand new Apple Watch Pro.

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