Daniel Hruska The most discussed new feature in iOS 6 could be the removal of Google Maps. Apple has decided to enter the cartography industry and create an even more competitive environment. Everything makes sense. Google is the number one juice with its Android OS and its services, so using them on iOS is not exactly a desirable matter. In the fourth beta version of iOS 6, the YouTube application also disappeared
Now in iOS, only search and the option to sync with a Gmail account are left. However, as early as iOS 5, it lost contact synchronization, but this deficiency can be circumvented by setting up Gmail via Microsoft Exchange. However, relations between Apple and Google have not always been heated. Even the two companies were great partners, but then came Jobs' opposition to Android, which, according to him, is just a copy of iOS. Before the iPhone, Android was very similar to the BlackBerry OS, i.e. the system in the then very popular communicators with a QWERTY keyboard - the BlackBerry. As iOS and touchscreens grew in popularity, so did the concept of Android. But let's summarize the whole story from the beginning. Graham Spencer of MacStories.net created a neat diagram for this purpose.
iOS 1: Google and Yahoo
"You can't seriously think about the Internet these days without also thinking about Google," came from the mouth of Steve Jobs during the presentation for the introduction of the first generation of the iPhone at Macworld 2007. Google was an indispensable parterre for Apple, supplying map data, YouTube and, of course, search. Google CEO Eric Schmidt even made a brief appearance on stage.
iOS 1 didn't even have an App Store yet, so it had to offer users everything basic right after unpacking the iPhone from its nice box. Apple logically decided to involve the biggest players in the IT field, thus having a high level of reliability of their services already ensured in advance. Besides Google, he was (and is) one of Yahoo's main partners. To this day, the Weather and Stock apps get their data from this company.
iOS 2 and 3: App Store
In the second version of its mobile operating system, an App Store icon was added to the desktop. Apple thereby revolutionized the purchase of apps, and today digital content is distributed across all major platforms with a very similar business model. The functionality of the system grew with each newly downloaded application. You will certainly remember the slogan "There's an app for that". iOS 2 added support for Microsoft Exchange, which is the benchmark for communication in the business world. The iPhone was thus given the green light for companies, after which it became an excellent work tool.
iOS 4: Away with tags
In 2010, there were three signs of Apple's affection for third-party services in iOS. Bing, which was launched a year before, was added to the Google and Yahoo search engines in Safari. The search box no longer displayed the name of the preferred search engine, but a simple one Search. The dashed lines in the diagram above show the service that has had its name removed.
iOS 5: Twitter and Siri
The Twitter (and second largest) social network in the world is perhaps the first third-party service integrated directly into the system. It was available in Safari, Pictures, the notification center bar, but also in applications. Developers have been given many tools to build Twitter into their applications. Since the integration was at the system level, everything was much easier than in previous versions of iOS. This alone has tripled the number of tweets since the release of iOS 5.
Siri. Who does not know an assistant packed in a pocket. However, it does not have its roots in Cupertino, but in the company Nuance, which has previously released it as a separate application for iOS. After the acquisition by Apple, other services were added to Siri, whether the previously used weather and stocks from Yahoo, or WolframAplha and Yelp.
iOS 6: Goodbye Google, hello Facebook
If iOS 5 was supposed to be only a test version of the integration of third-party services, iOS 6 is apparently the full version. Like Twitter, Facebook became part of the system. Siri can do a little more. Movies and series are recognized thanks to Rotten Tomatoes, restaurant reservations are taken care of by OpenTable, and sports statistics are provided by Yahoo Sports.
However, Google immediately lost two applications that accompanied iOS from its very beginnings. What made iDevices so popular suddenly became a burden for Apple. With the huge help of TomTom, Apple has managed to create brand new maps that will replace those from Google. It was necessary to buy several cartographic companies such as Poly9, Placebase or C3 Technologies in order for Apple to acquire very capable people with years of experience.
As for the YouTube app, its removal seems to benefit both sides of the barricade. Apple didn't push anything to improve it, and that's why it's been almost unchanged since 2007. In addition, he had to pay license fees to Google. Google, on the other hand, could not earn more dollars due to the lack of advertising, which Apple simply did not allow in its app. We can expect to see Google Maps and YouTube again in the fall as new applications in the App Store.
As stated at the beginning of the article, Google only has a search engine and Gmail left in iOS 6. On the other hand, Yahoo remains a constant, which has even improved thanks to sports. Apple focuses on smaller and promising services that will be willing to cooperate with it and thus become visible. Of course, Google would like to drag Apple users directly to its platform. He may be able to do this partly because of iOS 6, because many iOS users use his services – mail, calendars, contacts, maps, reader and others. On the other hand, Apple with its iCloud makes a good competitor.
Is MS Exchange the "ethanol" of communication? Like the admin has to be permanently drunk to work with it? :)
I don't know if the author corrected it, or if it was there from the beginning, but I see an etalon there, not ethanol :o) and you can't disagree with that? :O)
first it was ethanol, then ethanol and now it's etalon :) It worked out in the third :)
Everyone cuts themselves sometimes :) hn hn hn
interesting article. just the first paragraph: "disappeared" is not exactly a suitable expression, and in iOS 4 the last sentence is "whose name was removed".
but definitely nice diagrams and comparisons.
I think that switching from gmail to iCla is not such a big problem... So there probably won't be a reason why a person who has ios will switch to android...
And can iCloud do something like Google apps?
run your own domain and in it used to have 50, now only 10 user accounts?
If so, I'll switch to iCloud.. but until then I could. That's why I'll still use the Gmail connection on iOS.
Yes, iCloud still lacks a lot, and the services it cut off with the termination of MobileMe have not yet been replaced by anything. And he didn't even announce their replacement.