David Hanak Apple has decided to change its policy regarding notifications and what they can be used for. Previously, developers were prohibited from using notifications for advertising purposes, although Apple has violated this once or twice with Apple Music. However, that is now changing.
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Apple will now allow developers to use notifications for advertising purposes. However, they will only be displayed to users if they give their consent. Apple has modified its App Store terms for this purpose after many years. In addition to agreeing to the display of advertising notifications, developers are forced to place an item in the settings that allows advertising notifications to be turned off.
This is another small change that Apple most likely made after pressure from other developers who accuse Apple of abusing the position. Until now, all developers have been banned from advertising push notifications, but Apple has used them several times in the past to promote its products and services. Apple, however, unlike other developers, did not face a ban on the distribution of the application or an outright BAN in the App Store for these actions.
Apple probably solved this problem as best as they could. It gave developers the option to implement something like this in their applications, and users have the option to turn such notifications on or off. The level of annoyance of sales notifications will be up to each developer, how they approach it will be up to them.
In addition to this change, a few more details appeared in the App Store terms and conditions, especially regarding the final implementation of the functionality Sign in with Apple. Developers now know the deadline by which this feature must be implemented in their apps or the app will be pulled from the App Store. That date is April 30. In addition, Apple has added several references to the terms and conditions about the quality of the applications offered (duplicate applications that do not bring anything new are unlucky), as well as specifying which applications will be prohibited in Apple (for example, those that in some way assist in criminal activity).
