Patrik Siwek The music streaming market is dominated by the two biggest players, namely Spotify (approx. 60 million paying users) and Apple Music (30 million users). In contrast, the others are essentially scavenging and dividing the rest of the market according to some peculiarity of theirs that suits their clients. Among them we can count, for example, Pandora or Tidal. And it is Tidal, the provider of streaming HiFi content, which became a hot topic yesterday. Information has come to light that the company is running out of money and the current situation is said to be sustainable only for the next six months.
It could be interest you
David Hanak The information was brought by the Norwegian server Dagens Business, according to which the company has approximately such financial possibilities that will enable them to operate for a maximum of six months. And this despite the fact that the operator Sprint has invested not less than 200 million dollars in the Tidal streaming service. If these assumptions are fulfilled, then Jay-Z and the other owners will lose about half a billion dollars.
Tidal logically denies this information. Although they admit that their assumptions are that they will reach "zero" during the next year, at the same time they expect a gradual increase again.
The investment from Sprint, together with other investments from other sources, ensures the operation of the company for the next 12-18 months. Negative information about our fate has been appearing since the foundation of our company. However, we have been growing steadily since then.
According to the last published data, Tidal had 3 million subscribers (January 2017), but internal documents indicated that the real situation was significantly different (1,2 million). Tidal offers a higher level of subscription, for which, however, it offers streaming content in CD quality (FLAC and ALAC stream). Compared to competitors, the price is double ($20/month).
Source: 9to5mac
