Close ad

One of the services that was highlighted at the developer conference is undoubtedly FaceTime. In addition to screen sharing, the ability to listen to music or movies together, or the ability to filter out ambient noise from the microphone, for the first time ever, owners of Android and Windows operating systems can also join calls. While it won't be feasible to start a FaceTime call on these devices, users of the other platforms can join the call using a link. What does the Californian giant want to suggest to us? If he wants to push FaceTime and iMessage to other platforms, it's up to the stars for now. Or not?

An unfortunate exclusivity?

In the years when I got my very first iPhone, I had no idea about FaceTim, iMessage and similar services, and it must be said that they left me cold after the first few days. I saw no reason why I should prefer the Apple platform over Messenger, WhatsApp or Instagram, when I can communicate through them in exactly the same way as through a native solution. In addition, those around me didn't use iPhones or other Apple devices very much, so I practically never used FaceTime.

Over time, however, the base of Apple users began to grow in our country as well. My friends and I tried FaceTime, and we found that the calls through it are of much better audio and visual quality than most of the competition. Dialing via Siri, the possibility of adding to your favorite contacts or making a call only using an Apple Watch connected to a WiFi network only underlined the more frequent usability.

After that, more and more products such as iPad, Mac or Apple Watch were added to my family of devices from Apple. Suddenly it was easier for me to dial a contact through FaceTime, and it became the main communication channel between Apple devices.

Privacy as the main factor in which the Californian giant reigns supreme

Let's start a little simpler. Would you be comfortable if you were traveling on public transport, texting someone, and another passenger was looking over your shoulder and reading your conversation? Certainly not. But the same applies to data collection by individual corporations, Facebook in particular is literally a master at reading news, eavesdropping on conversations and abusing data. So I increasingly pushed communication through other platforms, and FaceTime, at least with iPhone-owning users, offered itself. The base is not completely small, you have already added contacts to your phone a long time ago and you don't have to install or solve anything. Communication regarding collaboration and entertainment gradually shifted to iMessage and FaceTime. Sometimes, however, it simply happened that we needed to add someone to the group who does not love Apple and does not have its products. Do you see where I'm going with this?

Apple doesn't want to compete with Messenger, but to facilitate collaboration

Personally, I don't think that the Californian giant is committed to making its apps fully available on third-party devices with these moves, but if you want to do something in a group, set up an online meeting, or whatever, FaceTime will let you do that. So once you're surrounded by mostly Apple users, you'll be happy with the gadgets, and practically anyone can join your meeting. If there aren't that many Apple users in your company or among your friends, it's better to use third-party products. And if it's even remotely possible, some that won't collect your personal data.

.