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Developers have the ability to generate so-called promo codes for apps, books and other content in iTunes. By entering this promo code (each can be used only once), you will get the given application or other multimedia content for free and it will also be credited to your Apple ID. Promo codes are used both for reviewers and for other users, for example as part of competitions. Applying a promo code in the App Store or iTunes is really simple.

  • In iTunes, you can find quick links on the main page in the right column Quick Links. Click on redeem. In the App Store on the tab Featured go all the way down to find the button redeem.
  • In the new window or screen that appears, enter your promo code, which is in the format eg "6AL7FELAA7HE".
  • After confirming the code, you will still need to enter the password for your Apple ID that you are signed in to in iTunes or the App Store.
  • Once you enter the correct password, the app, book, or anything else will start downloading.
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