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Apple considers the music service Beats Music to be the best on the market, but it has prepared a lot of changes for it. The thread did not remain dry on the structure of the entire service, the design of mobile applications, and the price tag should also change. She brought these and other previously unknown details today message server 9to5Mac.

Apple is reportedly going to use Beats Music content and technology, but much else is undergoing extensive changes at the moment. Probably the most fundamental change will be the end of the current application for iOS, instead of which Apple is going to integrate the service into the existing iTunes environment. At the same time, this does not mean only the application on the iPhone, but probably also on the iPad, Mac or Apple TV.

The new service will allow you to search the contents of Beats Music and the iTunes Store and allow you to add songs to your personal library. The whole service should also be built around it. Users will be able to save certain songs to their iOS or OS X devices, or keep all music in the cloud.

Apple is also looking to integrate streaming services such as Playlists, Activities or Mixes into the existing Music app. This means that the new version of Beats Music will continue to use the curated content that the original service boasted. Like its predecessor, Apple could use it to differentiate itself from the competition.

As for the price tag, it will be comparable to other services. A bit more affordable for an American customer, the opposite for a Czech customer. We would pay $7,99 (CZK 195) per month. For comparison, you will pay CZK 165 per month for the premium offer of the Rdio service.

Even Android users can enjoy this news. They will also be able to use the new service, naturally in the form of a separate application. The news that Apple is going to launch one of its services on a competing platform may seem shocking at first, but Tim Cook has not ruled out this possibility in the past. Two years ago he publicly stated, that if they saw the point in such a step, they would port the iOS application to Android. "We don't have a religious problem with it," he said at the D11 conference.

According to sources inside the company, Apple is not going to develop a version for Windows Phone (or Windows 10, if you prefer). In short, those who would like to use the service via the web application will also come. Apparently, it will not go through the transformation and it is not certain whether Apple will keep it in operation at all. Even if it did, at this point the browser version already lacks many of the features available in the mobile app, so it would be a very limited way to use the service.

As for the quality of the upcoming service or its launch date, 9to5Mac's sources provide only limited information. Both of these questions are related to the internal problems the Beats acquisition is said to have caused. Apple management decided to integrate the newly arrived company as much as possible, and as a result gave several key Beats figures high posts.

The fact that an employee of "another company" was given preference for an important job position over a long-term employee of Apple understandably caused some disillusionment in the company. "It's not very good with the Beats integration," said one unnamed employee.

The problem is also the not entirely clear vision of the company's bosses. Apple was originally going to launch the revamped streaming service in March this year, but now there is more talk of June and an event called WWDC. The company's management has not yet commented on the details or the expected release date.

That still leaves several big unanswered questions. The two most important: "What will Apple's streaming service be called?" and "Will it reach the Czech Republic and its surroundings in this millennium?"

Source: 9to5Mac
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