One of the most controversial aspects of the iPhone 5 is the new maps that are part of the iOS 6 operating system. Journalists speculate what is behind Apple's decision to use its own solution and how "damaged" Google views the whole thing.
The contract that Apple made with Google years ago is often talked about. According to her, Apple could have developed an iOS application using map data provided by Google. This contract was originally effective until next year, but in Cupertino, before this year's WWDC conference, the decision was made to develop its own solution. According to the server The Verge Google was absolutely unprepared for this step, and its surprised developers will now have to hurry up with the release of the new application. According to server sources, the work is still halfway through and we can expect completion in a few months.
Apple's decision is completely logical, because the previously supplied application was very functionally far behind compared to other offers, say on Android. Perhaps most of all, users missed voice navigation. The use of vector maps is also a great benefit, even if the new solution itself carries a lot of bugs and necessary fixes. However, the question arises as to why there were no negotiations to incorporate new functions into the existing application.
The thing is, although Google has started charging its biggest customers to use its map services, its business priorities lie elsewhere. Presumably, in exchange for modern features, it would require more prominent branding, deep integration of Latitude-type personal services, as well as user location data collection. While we can have discussions about how much Apple cares about protecting the privacy of its customers, it certainly couldn't make such concessions in exchange for upgrading one sub-app.
Apple therefore had two other options. He could have stuck with the current solution until the end of the validity of the aforementioned contract, which would, of course, have two major disadvantages. There would be no updating of the existing application and, in particular, it would only be a matter of postponing the decision, which would necessarily have to happen next year anyway. The second solution is to completely deviate from Google and create your own map solution. Of course, this also brings with it a number of problems.
A new map service cannot be developed overnight. It is necessary to conclude contracts with dozens of providers of map materials and satellite images. Developers have to deal with the total rewriting of the code and the implementation of new functions, graphics with the debugging of vector backgrounds. Apple's management then decided to make several strategic acquisitions. After all, more than one technologically focused server reported on them. Probably no one could have overlooked the significant buyout of the company C3 Technologies, which is behind the sophisticated technology for the new 3D display. Considering how Apple approaches the policy of acquisitions, it must have been clear that the newly acquired technologies will find their way into one of the upcoming products.
Server assertion The Verge therefore seems a bit hair-raising. In recent years, Apple has been constantly under the scrutiny of fans and expert websites, and important news sometimes even make it into the tabloid press, so it is hard to imagine that Google would not be prepared for the end of cooperation on the part of Apple. And this despite the fact that this assumption is based on "unnamed sources from Google". The entire tech world has been speculating about this move for three years, but Google didn't count on it?
These claims can only mean two things. It is possible that Google is just obfuscating and the development has been delayed for some reason. The second possibility is that the management of the company is so out of touch with reality that it had unlimited faith in the extension of the existing contract and did not see the possibility of its early termination. Whatever our opinion of Google, we don't want to like either option. We will probably find out the correct answer only at the turn of the year, when we should expect the new application.
I would rather say that Google will let Apple mature. something like you didn't want our product, we're sorry, screw it up with your iOS6 bastard. you guys, I want proper maps, I'll go for the android product.
in the end, gmaps will be on ios, there is a base that is full of bugs, but why pull apple out of the shit right now, yes.
I have to disagree :) Google is making a mistake by not releasing the app right away, it would hurt Apple more - people would use Gmaps again and Apple maps would be useless. Now Apple at least has enough time to force users to use the maps, send bug reports (I've already sent 6 myself) and tune the maps gradually. Then more people will be left for nothing than if Google immediately came up with its own solution.
That is, put such a bat behind the phone and then still be a beta tester. I could tell them…
You don't have to. You can also use the Google Maps web application or our Mapy.cz application in iOS 6
I absolutely agree with Kuba Chromec. It's not a very logical step from google, giving Apple time to "tune" the maps... otherwise as written above - I also used google maps as an emergency, I don't understand why there is so much noise about it. why don't people just install TomTom or Navigon and move on... anyway, I think the ones who shout the most are those who have a jailbreak anyway and the aforementioned navigation systems wouldn't cost them a penny... :)
The problem is not that I don't have Navigon, I have it and I even use it. But I also very often use reminders related to a certain place, which I enter by address, and I'm screwed, because reminders can only use apple maps.
There are more such applications that refer to map documents. For example, the Yellow Pages, Taxi Guru...
I would also wait a long time to be Google. He commented with the words: Papejto Jáblíčko
I would also say that it is quite useful for Google if Apple takes a bath in problems with maps. And the iP5 is as good as it wants to be, so everyone around the world mainly swears at maps, so if Google were to rush and release its application for iOS, it would only help the competition.
In this way, he can sell his own tablets/mobile phones with functional maps, and he needs to win a few undecided buyers over to his side.
I stand by Google... just let Apple advise them to remove the handle. It is a scumbag from Apple to terminate the contract prematurely without reason and ad post to look for excuses why he had to cancel it in quotes. As a customer of an overpriced mobile phone, Apple is bullshit. For all the money, the ones who are responsible for it.. well done money is good for music. And I refuse to work for Apple for free, as a matter of principle, by reporting errors and moving buttons. My time is precious for that. Besides, I don't know where the data goes, how it is handled, whether my location is stored somewhere, etc... .in addition, there is no feedback from Apple, e.g. that the initiative was accepted. notification of error correction and no thanks at all for cooperation.|Apple has enough money and time, not to mention the preparation of a program corresponding to the price of the device. sure it wasn't google... the only thing that comes to my mind is the zeal of Cook, Schiller et al. I don't have Google maps and navigation and won't for a long time.
Jesus! I've had an ip 5 for a week now and I'm satisfied. I have never used or tried google maps. I just bought this one and used it both on the 4 and 4s and now on the heel.
If you have a few thousand for an ip 5, then you don't have money for better maps than what Google offers???
I really don't understand why you are crying here
I've been an iPhone user for almost 5 years now, and I use Google Maps every day, both on my iPhone and on my computer. It is a great helper.
So Apple sucks in its own nest with its scumbag and "Google" is "out of reality". :-D I don't know who is more out of touch with reality here. Why should Google be in such a hurry to launch its application? It's more than enough for him if he comes up with it in a quarter of a year, and IMHO it won't affect his advertising income much.
Well, almost 5 years with iPhones was enough for me. With my next mobile, I will move to a competitor, because I use Google services every day and if Apple tries to rip them off, they can't count on me.
"Google" is "out of reality"? the author's description is the best, I'm a fan but I keep a critical distance, good crap...
Just by the way, the maps don't look bad in Hradec Králové, but it bothers me, for example, that the local university hospital is called "University Hospital Olomouc":D
The comments are the cutest, let Google eat it up with Apple. Try to think about what it means for Google not to have its map application on hundreds of millions of devices at once. What else is searched on maps besides streets? And what does Google live on? It's a bad deal for both parties and their fault for not being able to come to an agreement. In the long term, Apple will manage to improve maps (I especially like the cooperation with Waze). The question is how many people can run away to another OS by then. Personally, I don't think anyone will be fleeing en masse because of the maps. There are quality alternatives. And according to iPhone 5 sales, it certainly doesn't look like a mass exodus...
The problem is that even if Google makes a map app for iOS, only Google fans will use it after the issues with integrated maps die down, and maybe not even you, because third-party apps can't be integrated into the system to replace Apple's. It's just such a springboard that people will prefer to use the horror. We also have the vast majority of iPhone users here who do not deal with anything as an application. Advanced users and geeks are heard a lot, but by no means do they make up the majority of users, who will have a hard time replacing one of the applications that Apple pushes them. So it's unlikely that such an application will pay off for Google in the long run, and I think it would rather benefit from negative publicity for Apple.
A typical storm in a glass of water. 1) we have a perfect alternative to the mapy.cz application, 2) of course, the Google Maps web application also works in iOS 6 and you can easily create a desktop shortcut, 3) Apple has enough money to improve maps quickly. And their turn-by-turn navigation is said to work great (I haven't tried it yet, so I'm just writing based on what I've heard).
Interesting, how many people here would make a much better decision than the heads of the two largest technology companies in the world, and at the same time they don't even know how to write with diacritics or they don't know the basic rules of Czech. :-) Just a troll here. I don't understand why these people get on the server about Apple when they hate it so much. They probably have nothing better to do in their lives than to provoke somewhere where they don't get along with anyone.
As for the maps – turn by turn is great and Siri has guided me many times in the car. If someone wants some more details – just use the Maps application from Seznam or the web version from Google.
I wouldn't even be surprised if Google completely withdrew from the iPhone and announced "They wanted to use our services, buy Android, if you want to use worse services from Apple, stay with iOS."
I think it won't be long and soon they won't even be able to export videos to YouTube.
I think that this is how both companies want it, why should they support each other when they are competitors from all angles. And the customer chooses who he likes, but he can't expect iCloud to run on Android.
And about TomTom, the last time I used their navigation was on the old PalmOS and it was perfectly fine there, I haven't tried it on iOS, but Apple's navigation looks exactly the same to me, so now I don't see any difference between Apple, TomTom and Navigon navigation.
Come on Honzo, you can't be serious about that first paragraph. Do you realize how many people in the world use iPhones and iPads? Today already hundreds of millions of people. And they won't leave Apple just for Google services, which have all the alternatives. Despite the fact that the basic ones run just fine through the mobile web interface, including the much-discussed maps. An awful lot of you think of business as a battlefield of honor with wronged reactions. This is about money. Even so, Samsung strictly separates its lawsuit with Apple and its business agreements with them. Because Apple is Samsung's biggest customer with turnovers against which some legal damages are tipped.
Well, interesting views. I'll add one too. I'm glad Apple did it. As much as I was glad Google came up with Android because we all benefit from it. Competition is a good thing and where is it written that Apple will not come up with something genius after eliminating children's diseases that will move the maps and leap forward. I would give them a chance. No news works right away. Consider what a mess Android was at the beginning and where it is today (I don't mean to say that maybe there isn't a solution yet, I don't have direct experience, just mediated).
I don't understand the few individuals who defend Apple Maps. It's obvious that something went wrong. And just because it's from Apple, I won't say it's great and the best for me. The difference in the quality of Google and Apple maps is visible at first glance. It couldn't possibly be any clearer. The convenience of Google maps is indisputable. It doesn't have to be that way forever, but it just is that way at this moment. I do have a navigation system, but I use it when I'm driving. If I wanted a quick look at the map, I fired up Google Maps. Navigation takes much longer to start. I used to use street view quite often, unfortunately that has stopped now.
I don't care that I don't have Google Maps on my iPhone, but I don't care that I didn't get a refund.