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Piracy is the bane of game developers. While some are turning to DRM protection, others are betting on a lower price, and a handful are fighting pirates in their own quirky ways. Greenheart Games recently posted an engaging story on their blog about how they gave pirates a taste of their own medicine in a newly released game Game Dev Tycoon.

They took an unusual step right after the release. They released a cracked version themselves, which they distributed using torrents. Soon after the publication, they noticed huge traffic, i.e. enormous interest in the pirated version of the game. Initially, the developers considered incorporating a simple notification about the illegality of the given copy into the game, but in the end they chose a much more curious way to "take revenge" on the pirates in their own way.

Game Dev Tycoon is a game where you build your own game development company from scratch. As the success of the released games for different platforms grows, so does your company, hiring more programmers and designers and coming up with different marketing tricks to distribute your game. The game is available for Mac, Windows and Linux platforms, a very similar title Game Dev Story was released on iOS a few years ago.

In the cracked version, the developers let the pirates play several game hours so that their company has time to develop. After a few hours, a notification appears in the game that looks like part of the game:

Boss, it seems like a lot of players are playing our new game though. Many have acquired it by downloading a cracked version instead of buying it legally.
If players don't buy the games they enjoy, sooner or later we will go bankrupt.

Not long after that, the money in the game company's account starts to dry up, and each new game has a better chance of being downloaded by pirates in particular. In the end, the game company always goes bankrupt. Desperate pirates soon started looking for help online on the forums:

"Is there any way to avoid it? If you can do DRM research or something…”

“Why are there so many people stealing games? It's destroying me!”

Incredible irony. Players who have stolen a game are suddenly complaining that someone else is stealing their games, even if only virtually. Although the situation is laughable, it is ultimately not so happy for the developers, since the game did not generate much money at the time of publication of the article. Using the tracking code included in the game (anonymous tracking only for general tracking of activity used to improve the game) v Greenheart Games they found out that the day after the release that less than 3500 players downloaded the game, of which 93% were illegal, which is sad considering the low price of the game (6 euros).

And what follows from this? If you don't want to suffer the dark side of DRM protections and are tired of pay-to-play games that mostly try to squeeze as much money out of you as possible, support independent developers and support them often with a low investment in a game you enjoy. Otherwise, the developers will end up the same as in the cracked version Game Dev Tycoon – they'll go bankrupt and we'll never see any more great games from them.

If you are interested in the game mentioned in the article, you can buy it for 6,49 euros (DRM-free) <a href="https://cdn.shopify.com/s/files/1/1932/8043/files/200721_ODSTOUPENI_BEZ_UDANI_DUVODU__EN.pdf?v=1595428404" data-gt-href-en="https://en.notsofunnyany.com/">here</a>. You can find the demo version at this link.

Source: GreenheartGames.com
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