Adam Kos Such a small thing and so much controversy, one could say about the transparency feature of user tracking across apps and websites. Already after its introduction, Facebook took up arms against it, but only succeeded in delaying its official launch. Instead of iOS 14, the new feature is only present in iOS 14.5, while Facebook wants to inform its users about what they will do if the application does not allow tracking. It also lists possible charges in its list.
"Allow apps to request tracking." If you turn this option on in iOS 14.5, apps will be able to ask for your consent to track activity in third-party apps and websites. In other words, you are actually allowing them to do what they have been doing up until now without your knowledge. Result? They know your behavior and show you ads accordingly. That ad that you would see anyway would just be advertising a product that is completely outside of your scope of interest. In this way, they present to you what you might be interested in, because you have already looked at it somewhere.
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Amaya Toman Don't want to watch? So see what you can do!
This article is unbiased and does not favor either option. It is clear, however, that personal data should be properly protected. And Apple's idea is actually just to let you know that someone can "follow" you in a similar way. Even if you think that no one will take anything from you, advertisers pay a lot of money for advertising, because not only Facebook lives on it, but also Instagram. It will now show you its own pop-up window before the actual tracking permission notification.
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This is to inform you more about what your disagreement will cause. Facebook makes three points here, two of which are more or less obvious, but the third is somewhat misleading. Specifically, the point is that you will be shown the same amount of advertising, but it will not be personalized, so it will contain advertising that is not interesting for you. It's also about the fact that companies that use ads to reach customers will be on it. And if you enable tracking, you help keep Facebook and Instagram free.
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Facebook and Instagram for subscription
Have you ever thought you should pay for Facebook? Sure, if you want to sponsor a post, but just because you want to view content from your friends and interest groups? Now there are no signs that we should say goodbye to free Facebook and Instagram. However, the text presented by the pop-up may give the impression that if you decline the tracking, you will have to pay. Either now or in the future.
However, Apple says that if someone opts out of tracking, the app, website, or other service may not restrict their functionality in any way. Thus, a user providing data about himself should not be favored in any way over a user who refuses tracking. But with this, Facebook seems to indicate the opposite and says: “Won't you help us monetize your data if we present you with suitable advertising that will make us money? So we'll have to get them elsewhere. And that, for example, on a subscription for the use of Facebook, which, when the entire advertising business falls to our knees, we will give you a lot of salt."
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Pavel Jelic But no, certainly not now. It's early now. Although various analyzes claim that this action by Apple will result in a 50% drop in advertising revenue, as up to 68% of users opt out of their tracking, there is still Android and web browsers on computers. It's a fact that there are more than a billion iPhones in the world, but nothing has to be as hot as it seems at first glance. Besides, wouldn't many of us be relieved if Facebook suddenly stopped working the way it does?
Just ordinary manipulation by FB. They are very well aware of how many users they would lose if they charged for the book.
If I was sure that the subscription wouldn't actually track me, sell my data, and I wouldn't have any but really no ads, I'd go for it and maybe start using the network again. But I don't trust FB anymore that it would be like that. This network is simply written off for me.
I would like to pay a hundred crowns a month if I knew that content creators would get their share, as OnlyFans works!