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Apple announced that the unit of currency in the App Store, iTunes Store, Apple Music and iCloud storage for the Czech Republic will soon change from the euro to the Czech crown. It thus complements the information from last week, when the same information discovered at the iBookstore.

The changes should be reflected at least in the App Store by the end of May at the latest, but we expect that this will also happen in other relevant stores, where for the first time we will be able to buy directly in Czech crowns without the need for conversion and conversion from euros. It will be more pleasant for the customer.

The new Czech prices will fully correspond to the current exchange rate and the recent one general increase in prices in the App Store, when the cheapest paid application broke the threshold of one euro (€1,09). We will now pay 29 crowns in Czech crowns for such an application, which is currently a practically exact conversion.

We will be making purchases in the Czech App Store at the following prices:

  1. 0 CZK
  2. 29 CZK
  3. 59 CZK
  4. 89 CZK
  5. 119 CZK
  6. 149 CZK
  7. 179 CZK
  8. 199 CZK
  9. 249 CZK
  10. 299 CZK
  11. ...

At the same time, Apple also offers alternative price levels for the Czech Republic, which even start at 9 and 19 crowns, respectively. Developers also have the option of setting an alternative price tag of CZK 49, CZK 59, CZK 89, CZK 119 and CZK 149.

The currency change will, of course, also apply to subscriptions in applications, which will start at 9 CZK and increase by ten crowns, i.e. 19, 29, 39 CZK, etc. It is not yet certain what exact prices Apple will choose in other stores and services, but we expect following prices:

  • Apple Music, individual - CZK 149 per month
  • Apple Music, family - CZK 249 per month
  • iCloud 50GB – CZK 19 per month
  • iCloud 200GB – CZK 59 per month
  • iCloud 1TB – CZK 279 per month
  • iCloud 2TB – CZK 529 per month

Bulgaria, Hungary, Poland and Romania will also get a national currency instead of the euro, and they will switch from the US dollar to their own currency in Chile, Colombia, Croatia and Peru.

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