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In the last fiscal quarter, Apple again reported high numbers and it has thrived mainly in the smartphone market, which, thanks to iPhones, brings it by far the largest share of profits. So much so that other producers don't even have too much revenue left. Apple took 94 percent of all profits from the entire market in the September quarter.

Completely overwhelming for the competition, Apple's share of profits is constantly increasing. A year ago, the smartphone market took 85 percent of all profits, this year, according to an analytical firm Cannacord Genuity nine percentage points more.

Apple dominates the market even though it "flooded" it with only 48 million iPhones in the last quarter, which represents 14,5 percent of all smartphones sold. Samsung sold the most smartphones, with 81 million, holding 24,5 percent of the market.

However, unlike Apple, the South Korean company receives only 11 percent of all profits. But it is even better than most other manufacturers. As the sum of Apple and Samsung's profits, which exceeds 100 percent, suggests, other manufacturers usually operate in the red.

Cannacord writes that the losses of companies such as HTC, BlackBerry, Sony or Lenovo can be primarily caused by the inability to compete in the segment of more expensive phones, costing over $400. On the other hand, the more expensive part of the market is dominated by Apple, the average selling price of its iPhones was $670. Samsung, on the other hand, sold for an average of $180.

Analysts predict that Apple will continue to grow in the next quarter. This will be mainly due to the further outflow of users from Android and their transition to iOS, which, after all, with the latest financial results commented the head of Apple, Tim Cook, who revealed that the company recorded a record number of so-called switchers.

Source: AppleInsider
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