Ondrej Holzman Apple came up with a new TV commercial, which this time decided to promote its MacBook Air. The aptly named "Stickers" ad is about nothing more than showing the possible stickers that can be used to customize Apple's thinnest laptop.
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The key to the whole spot is the bitten apple logo on the MacBook Air, around which all the stickers revolve. There are traditional stickers with cameras, trees, cities, but also characters from fairy tales and series such as Snow White or Homer Simpson, characters from eight-bit games and other abstract designs. Apple then a whole constellation of stickers reserved own section on his website where he shows them.
"A laptop that people love," is the main motto of the new ad, which is accompanied by music by the artist Hudson Mohawke. On the website, Apple adds: "With up to 12 hours of battery life, an incredibly thin and light design, and fast flash storage, what's not to love about it?"
I have to say that this hit of hearts made from hands is already creeping up my neck. Every soccer player in the World Cup had to make a heart after every goal, and it seems a bit boring and cheesy to me...
Thanks for describing the ad in the article!
I didn't read the text, I ignore football...so I don't have a trauma (it means football). I like the ad :-)))
I don't like that ad for Apple, it's more like it was created by a fan
Is Apple returning to a colorful logo? That it flashed so nicely at the end :-)
I would rather be interested in where to get the stickers. Will apple sell it or is it just a macbook promotion video and not a sticker.