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Apple yesterday unveiled a handful of new marketing tools in its App Store that app developers can use to promote their software. The company introduced these tools just a few days before the release of public versions of its new operating systems.

In its latest post on its developer pages, Apple explains how new marketing tools will make it easier for developers to create promotional materials like are banners and images. In just a few simple steps, developers can create materials such as app icons, generated QR codes, or even an App Store button. In a related statement, Apple says it's now even easier to create marketing materials. Developers will only have to select the app they want to promote, choose the desired template, customize the design to their liking, and add preset messages in the selected languages. Relevant materials are generated instantly so developers can share them instantly.

Newly developed marketing tools are designed in accordance with the requirements of social networks. Developers get the opportunity to create the right tools to promote a new application, update, or perhaps special offers across social networks and other platforms in order to attract the right target group. When creating promotional materials, app developers have plenty of customization tools at their disposal to make the promotion match their style, communication strategy, and policies as much as possible. When creating their own promotional tools, they can easily choose the type of promotion, background, size, and a whole host of other elements, with the help of which they can draw attention to a new application, an update, or perhaps to interesting changes and news. You can look forward to the release of versions of the operating systems iOS 15, iPadOS 15, watchOS 8 and tvOS 15 already this Monday, i.e. September 20.

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