Philip Houska Fortune magazine has published this year's ranking of its Fortune 500 ranking, which is compiled annually based on the turnover of American companies. Apple ranked third, overtaking the multinational energy company Chevron, which fell to fourteenth place, and the conglomerate Berkshire Hathaway, which happens to be Apple's new investor.
Magazine Fortune he wrote about Apple:
After more than a decade of being propelled by the iPod and then the even more popular iPhone, the company has clearly hit a snag. Even so, Apple is the world's most profitable public company, and its iPhone 6s and 6s Plus, which arrived in late 2015, outsold their predecessors, but iPad sales continued to decline throughout the year. In April 2015, Apple released the Apple Watch smartwatch, which was initially met with mixed feelings and weak sales.
After the unfavorable situation in the Chinese market in terms of the economic slowdown, including Cook's email addressed to Jim Cramer to refute the claim that Apple is doing more than well in China, the Cupertino company ended the year with a relatively weak output in the Asian market. Later, expectations fell on the new iPhone cycle and India, where Apple's market share continues to remain negligible.
However, despite growth concerns, in 2015 there was news that Apple was about to break into the automotive market. As part of Project Titan, which includes several former workers from the automotive industry, it is working on its first ever electric car. Apparently, just such an initiative will not reach users for some time, but once it does, Cook's company could start to gain momentum again.
Apple's situation may not have been entirely ideal last year, which Fortune also confirms in a sense, but it was still enough to achieve a respectable turnover of 233,7 billion dollars and thus let itself breathe on its back not only from technological giants such as AT&T (10 . place), Verizon (13th place) or HP (20th place).
Only the mining giant ExxonMobil ($500 billion) is ahead of Apple in the Fortune 246,2 ranking, followed by the chain store chain Walmart ($482,1 billion).
