Ondrej Holzman Today, Tim Cook, CEO of Apple, appeared in front of journalists at the Yerba Buena Center to introduce the sixth generation of the Apple phone, which is called the iPhone 5. After two and a half years, the expected phone has changed its design and display dimensions, it will be sold from 21st of September.
To be precise, it wasn't Tim Cook who showed the world the new iPhone 5, but Phil Schiller, senior vice president of global marketing, who hadn't even warmed up on stage yet and announced: "Today we're introducing iPhone 5."
As soon as he effectively rotated the new iPhone on the screen, it was clear that the speculations of the previous days had been fulfilled. The iPhone 5 is made entirely of glass and aluminum, with the back being aluminum with glass windows at the top and bottom. After two generations, the iPhone is slightly changing its design again, but from the front it looks practically identical to the iPhone 4/4S. It will again be available in black and white.
However, the iPhone 5 is 18% thinner, at only 7,6 mm. It is also 20% lighter than its predecessor, weighing 112 grams. It features a Retina display with 326 PPI displayed on a brand new four-inch display with a resolution of 1136 x 640 pixels and an aspect ratio of 16:9. In practice, this means that the iPhone 5 adds one more, a fifth row of icons to the main screen.
At the same time, Apple has optimized all of its applications to take advantage of the new display's proportions. Those applications, i.e. currently the majority in the App Store, which are not yet updated, will be centered on the new iPhone and a black border will be added to the edges. Apple had to figure something out. According to Schiller, the new display is the most accurate of all mobile devices. The touch sensors are integrated directly into the display, the colors are also sharper and 44 percent more saturated.
The iPhone 5 now supports HSPA+, DC-HSDPA networks and also the expected LTE. Inside the new phone is one chip for voice and data and one radio chip. As for LTE support, Apple is working with carriers around the world. In Europe so far with those from Great Britain and Germany. At the same time, iPhone 5 has better Wi-Fi, 802.11n at 2,4 Ghz and 5 Ghz frequencies.
All of this is powered by the brand new Apple A6 chip, which beats in the guts of the sixth generation Apple phone. Compared to the A5 chip (iPhone 4S), it is twice as fast and also 22 percent smaller. Double performance should be felt in all applications. For example, Pages will start more than twice as fast, the music player will start almost twice as fast, and we will also feel faster when saving photos from iPod or viewing a document in Keynote.
After showing off the new racing title Real Racing 3, Phil Schiller returned to the stage and announced that Apple managed to fit an even better battery into the iPhone 5 than the one in the iPhone 4S. iPhone 5 lasts 8 hours on 3G and LTE, 10 hours on Wi-Fi or watching video, 40 hours listening to music and 225 hours in standby mode.
A new camera cannot be missing either. The iPhone 5 is equipped with an eight-megapixel iSight camera with a hybrid IR filter, five lenses and an aperture of f/2,4. The entire lens is then 25% smaller. The iPhone should now take pictures much better in poorer lighting conditions, while taking photos is 40 percent faster. iSight can record 1080p video, has improved image stabilization and face recognition. It is possible to take photos during filming. The front FaceTime camera is finally HD, so it can record video in 720p.
A brand new function related to the camera is the so-called Panorama. iPhone 5 can seamlessly combine several photos to create one large one. An illustrative example was a panoramic photo of the Golden Gate Bridge, which had 28 megapixels.
Apple decided to change or improve everything in the iPhone 5, so we can find three microphones in it - on the bottom, on the front and on the back. The microphones are 20 percent smaller and the audio will have a wide frequency range.
The connector has also undergone rather radical changes. After many years, the 30-pin connector is disappearing and will be replaced by a brand new all-digital connector called Lightning. It is 8-pin, has improved durability, can be connected from both sides and is 80 percent smaller than the original connector from 2003. Apple also remembered the reduction that will be available, and it looks similar to the Camera Connection Kit.
The price of the new iPhone starts at $199 for the 16GB version, $299 for the 32GB version, and $399 for the 64GB version. The iPhone 3GS is no longer available, while the iPhone 4S and iPhone 4 remain on sale. Pre-orders for the iPhone 5 start on September 14, and will reach the first owners on September 21. It will arrive in other countries, including the Czech Republic, on September 28. We do not yet have information on Czech prices, but in America the iPhone 5 costs the same as the iPhone 4S. In December of this year, the iPhone 5 should already be available in 240 countries with XNUMX operators.
Speculations about an NFC chip have not been confirmed.
The sponsor of the broadcast is Apple Premium Resseler Qstore.
I'm satisfied :) I'm sticking to iP4S and I'd rather spend money on a new Macbook.
I am of the same opinion... Given that we probably won't see LTE in the Czech Republic and I'm quite comfortable with the current size of the 4S display, I'd rather save up and wait for the new MB Pro 13′ with Retina...
I was also expecting something else, but it's apple. You won't like it today or in a month, but in the end we'll buy it anyway. And why? It's a compulsion to have a new model again, whether it has more or less features. So why cry about what the competition has or doesn't have. Just say I want an apple and forget the rest. Everyone just copies apple anyway!!! So why do I buy embarrassing imitations ;(
I'm glad that the display is bigger, it's a shame that they didn't reduce the space at the top and bottom and it could have been as big as the 4s. And as someone writes that nfc is useless, so think about it, contactless payments are great and besides, I have my phone with me, what about I can't say money. And I'll buy it anyway :) And I have a sensation that I can't let go of it, but I also have an iPad and that's why I want an iPhone. I was just waiting for a bigger display. Four inches will be enough for me.
Well, I have a bit of a dilemma :) although I thought that if it looks like this, I will change my mind, but when I get married, everything will definitely work a bit better - 4 vs 4s was also quite divided, if you were a person he took it with him and this will be a hair faster again, which is great on the iPhone :) so I think I'll end up going for it anyway :)
iMacs nothing? :(
Unfortunately, no :(
Heh, I wonder what the writer meant by "f/2,4 focus"
I'm satisfied, I'm looking forward to changing it for 4 to 4S, I didn't go, so now I'm laughing :)
Well, nice, but where is the miracle..? Nothing again:/ Neither NFC, nor wireless charging.. Jobs is missing there, I think he would force something like that..
Thanks for the live transcript from the apple media event. Good work.
Only such a small thing is not the focal point, but the f2,4 aperture
Well, nothing much. So much hype two years in advance and nothing. Everything that the competition has long ago. I bet Apple shares are already falling…
On the contrary, I own a few units of apple shares and you would be surprised :) how they went up after the presentation.
Disappointment with the new generation of ipods :(. Somehow the lightness is lost from it (you can see that Jobs is no longer there, tearing apart 200 designs that are good, but not the best
"Once the new iPhone effectively rotated the screen..." what is effective rotation? ;)
I'm also satisfied, I'm just interested in the price...
I'm also satisfied, I'm just interested in the price...
He is only 7,6 mm thick? Now I sometimes have a problem quickly picking up the iPhone 4 from the table. I would prefer 9 mm and 3 day endurance.
He is only 7,6 mm thick? Now I sometimes have a problem quickly picking up the iPhone 4 from the table. I would prefer 9 mm and 3 day endurance.
And where are the headphones, and what about the sim (micro or nano)
And where are the headphones, and what about the sim (micro or nano)
I like it, I don't buy ipods anyway...
I like it, I don't buy ipods anyway...
Thanks for the transcript. Excellent, simple and functional programming in two days.
Otherwise, I can say that the leaks bother me because it's just a show off of what's already known. The only thing that caught my attention are the 3 microphones, 5GHz wifi and the panorama. I mean from the iPhone news. Still a very nice piece. I look at it more just to see what I can expect in the new iPad.
Otherwise, you should add that the 199, 299,... dollars is for the blocked version. Unblocked costs 3 times as much ;)
Otherwise, you should add that the 199, 299,... dollars is for the blocked version. Unblocked costs 3 times as much ;)
Otherwise, you should add that the 199, 299,... dollars is for the blocked version. Unblocked costs 3 times as much ;)
I find it rather surprising that almost everything important was leaked before today's keynote. I don't remember such a leak of information under Jobs.
You forgot to write that the prices are for a 2-year contract so that no one shouts how expensive it is here.
Hugely disappointed, both from the iPhone, which looks like its older brother 4s, and from the iPod nano, which is actually no longer a nano at all. I definitely won't sell the 5s after the 4.
well, don't exaggerate the "innovative design", it's a bit more objective to write articles, but the larger display is pleasing..
So more was expected, but I think they did
maximum, they speeded it up a bit, increased the endurance, and on the contrary made it thinner, which it is
nice, it won't be such a revolution as 2 or 4, there's not much to improve and
sometimes less is more..
It's a shame that everything was revealed. The surprise did not happen, just like when I read a book before Christmas that I have yet to receive and I will play surprised.
So no news this year that the competition hasn't had for a long time? Last year it was Siri, this year really nothing?
So, if the weight is 112g and the thickness is 7.6mm compared to the competition...
yes, it's too small. if anyone considers weight and thickness to be innovation, so be it. and if a few new applications are considered OS evolution, then hmmm...
Was Siri a novelty that no one had before? :)
Hats off to Ondra for publishing the entire article so quickly.. that's a journalist.. thanks
So I don't like the iPhone 5 (the black frame, the back, the size of the display)
Regarding the iPhone, it's clearly Jobs' mistake, I expected, for example, that the connector would be illuminated so that I wouldn't have to look for it at night, or that there would be wireless charging, even if at least the connector would have been enough, of course it would have turned off after connecting... :-) About the design , difficult to evaluate, they bet on safety, I would just accept an all-aluminum model like the iMAC, the white and black are already dried... I hope that at least with the nano they will respond to the market's demands and finally make it like a watch with BT, so I can see who He calls me without taking the phone out of my pocket.. I was waiting for them to think of putting a mini oled on the hearing aids but it didn't happen.. so what.. I guess I'll get a surprise from apple one day..
The only interesting feature is 5GHz Wi-Fi support, but the 4S should have had that already. When I need more performance or a bigger display, I use an iPad and we don't have LTE. The lack of NFC is a big disappointment. It is NFC and its greater use in the Czech Republic that would motivate me to replace my 4.
But NFC is not currently being used. And why should Apple help someone's technology get established and still pay a license?
It's been going on for a while. Grandpa is a multi-millionaire and goes there like a bum. Apparently not to distract attention from new products. But it is des. Schiller in particular bothers me the most. The khaki shirt hangs on him like a kimono.
On the contrary, they took her away from you :) yes, although millionaires try to look normal and not play for something better. Does that bother you? Do you prefer starched shirts? Try Microsoft's presentation, you'll have fun there, for example, if they bite the tablet ;)
It's been going on for a while. Grandpa is a multi-millionaire and goes there like a bum. Apparently not to distract attention from new products. But it is des. Schiller in particular bothers me the most. The khaki shirt hangs on him like a kimono.
Quite disappointing for me. All the improvements are fine, the narrowing is probably unnecessary, a stronger battery would be better. But I think this is the beginning of the end of Apple's success. Either because of the leak of information, or because of the fact that he takes top design as his own. Simply, the iP5 should have had a different, revolutionary body, a new GUI design incl. icons. The current one is frowned upon, it's not sexy anymore. And the split back brings down the luxurious matter to the average. Everything that was criticized under Jobs later turned out to be a deliberate move by a visionary. And I just miss that.
You are completely off. Jobs favored thinness. He was obsessed with it. He still approved the GUI and icon appearance, and he didn't allow widgets and complexity. The split back is a bit controversial with the unibody policy, but on the other hand, a nice change for me. Even if the concession to engineers, which Jobs did not allow much, is a fact
You are completely off. Jobs favored thinness. He was obsessed with it. He still approved the GUI and icon appearance, and he didn't allow widgets and complexity. The split back is a bit controversial with the unibody policy, but on the other hand, a nice change for me. Even if the concession to engineers, which Jobs did not allow much, is a fact
Quite disappointing for me. All the improvements are fine, the narrowing is probably unnecessary, a stronger battery would be better. But I think this is the beginning of the end of Apple's success. Either because of the leak of information, or because of the fact that he takes top design as his own. Simply, the iP5 should have had a different, revolutionary body, a new GUI design incl. icons. The current one is frowned upon, it's not sexy anymore. And the split back brings down the luxurious matter to the average. Everything that was criticized under Jobs later turned out to be a deliberate move by a visionary. And I just miss that.
iPhone 4 was and is a bomb for timelessness. The iPhone 5 is the same as the 4S and 4. Apple slept through time and ended up being number one in all aspects. Thinning and increasing the numbers of tip A4-A5-A6 is useless. Jobs left this world and with him the whole spirit of Apple.
iPhone 4 was and is a bomb for timelessness. The iPhone 5 is the same as the 4S and 4. Apple slept through time and ended up being number one in all aspects. Thinning and increasing the numbers of tip A4-A5-A6 is useless. Jobs left this world and with him the whole spirit of Apple.
Yes, exactly what I expected, ip 5 is the bomb, the only thing that bothers me is the new app store with ios 6 (each app has its own page, it's crazy to scroll through it. I understand that the new connector was already a necessity, but now I have to buy a 4x reduction for 29 $ …….
The fantasy is facetime via 3g, I tried to drive through the southern connector in Prague and even in the southern city I did facetime and it never froze !!!
Yes, exactly what I expected, ip 5 is the bomb, the only thing that bothers me is the new app store with ios 6 (each app has its own page, it's crazy to scroll through it. I understand that the new connector was already a necessity, but now I have to buy a 4x reduction for 29 $ …….
The fantasy is facetime via 3g, I tried to drive through the southern connector in Prague and even in the southern city I did facetime and it never froze !!!
I don't know what everyone would still want. A revolutionary technology every year? Do you think it is that simple to invent and mass produce a breakthrough thing? I'm not saying that apple doesn't have anything like that, but it's more that they save it for the next years.. The fact that apple came up with something really groundbreaking a few times doesn't mean that it will be like that every year. You simply have too high demands, which are now largely unrealizable..
Well, it was probably expected that Apple would catch up with the competition in things like NFC or wireless charging and introduce at least one major innovation that the competition doesn't have (see Siri last year). This is really pure evolution, which does not even catch up with the competition. Of course, the iPhone has a strong advantage in that it works well with other Apple products, but a little more evolutionary leap wouldn't mind anyway.
what good is NFC for you? just to be?
such as contactless payments, faster synchronization. macs could have nfc / contactless charging built in and you would just put your iphone on the macbook next to the trackpad and it would sync / charge.
it requires a bit of creativity – apple has an amazing ecosystem, it could build on that to deepen the connection of products.
innovation is about the fact that truly revolutionary things are surprising. apple really only offered evolution now.
as for HW, it's okay in my opinion, but iOS is significantly behind, jelly bean and wp8 are clearly systems of the next generation, while apple is "fastened by success". everyone somehow expects iOS to move somewhere fundamentally.
I'm not saying that this will be a failure, but overall it seems to me that thanks to the success, somehow Apple rested on its laurels. someone can say to themselves that what's the point of innovation every year, but the situation in technology is such that whoever falls asleep will die. nokia used to be huge like apple, RIM too and even microsoft found it needed a fundamental change. in a few years, Apple people will be fed up. that's just the way it is.
from the design and technology side, apple did not offer a real reason why it is better not to buy the already excellent 4s, or to go for something totally different than jelly bean / wp8 and a 5′ display.
NFC? Don't be fooled… Who uses it? I think Apple knows why it doesn't have it there yet. It's a different bluetooth and that's also limited by Apple, so maybe you can't even expect it from Apple. A year on a Nokia phone and no use…
I don't know what everyone would still want. A revolutionary technology every year? Do you think it is that simple to invent and mass produce a breakthrough thing? I'm not saying that apple doesn't have anything like that, but it's more that they save it for the next years.. The fact that apple came up with something really groundbreaking a few times doesn't mean that it will be like that every year. You simply have too high demands, which are now largely unrealizable..
Hmmmm ultra mega disappointment. And I, the moron, could not grow up…. Well, Samsung is sure
You'll be happy to come back :) what does Samsung have that's extra better? Nothing, rather the opposite. I have it. Like it's not as bad as a flash drive, and I'm sorry, but otherwise I prefer to use Apple.
flash :DDDD
flash :DDDD
What the hell is this??? What's better?? So you need a better price, a better display, more functions (eye detector, etc.), better support, no stupid itunes and you can't even play avi videos without a special program, a better camera, with which you shoot photos like a machine gun and other things. I've been waiting like a moron for the iphone 5 and they're going to show this??? What did they do all year? Is this some revolutionary improvement??? This is even worse than flash, because the iPhone can't even be used for it. I'm super excited about Apple and I have so many things from them!
You answered yourself. The price has come down in recent weeks (which corresponds to how long this piece of plastic has been on the market), better display? Do you mean the shockingly unrealistic oversaturated colors? Eye detector…honestly, how often do you use it? Just a marketing trick on a fool. Better photo? Let's wait for the comparison. Better support? In what? What did they do all year? They need to think about how to cram a more powerful system into a thin body. How to ensure that the whole creation has that Apple feeling when holding it. How to make sure your phone weighs less even when you get taller. If you just look at the production video, it must have taken a lot of engineering to figure out this whole process to make it reliable and 100% functional. And you show off the eye detector, that reminded me of the stupid salesman in Datart who tried to force this plastic mosquito net on me... Hell, teenagers will jump out everywhere...
Jeez, you idiot, I'm really laughing at you, your nickname alone speaks volumes about your intelligence:) You're a teenager, isn't it? :D :D :D I wish I was a teenager! Otherwise, regarding the shit you write above, you made me laugh a lot with unrealistic oversaturated colors, I really laugh at you a lot :) What better support? For example, in the fact that I can connect my phone to the PC and I can download everything in a few seconds and not synchronize something via itunes like kk. maybe not? So, of course, when I go to buy a phone, I look at the weight:D :D :D :D Every manager must have an elegant bag for meetings, so I'm probably very interested if the phone weighs 200g more. But if you're so weak and can't hold it in your hand... your problem, try eating more and getting stronger:D:D:D Enjoy your taller, narrower, better piece of aluminum:) Apple is waiting for idiots like that to buy it at that price :)
Just bark…
And then the Czechs don't have money... but at least they have iPhones, congratulations.
I secretly wished that all the leaks were to blame, and in fact I will leave the display as it is and make the phone smaller - the iP4 is already putting a lot of pressure on my pocket. Well, I don't have such a big phone anymore, at least I'll save :)
PS: it just occurred to me that I would be most satisfied if they taught the iPod Nano how to make a phone call :)
nope - why did they just make it bigger - very disappointed :-(
Thank you for the transcription and the articles. I admire that you are so quick.
Overall to the products. I'd say a little bit that Jobs would throw some designs off the table. I find the iPod Nano not very happy, before that it had a head and a tail and every iPod had its favorites.
As for the new iPhone 5… great! 16:9 format makes sense I think. The movies will be great and overall it will find wide application. I like the back better on the iPod Touch, which I've always liked more, but there must be some justification for the stripes, right?:P I'll start to enjoy something else on the iPhone and I'd put a lot on physical contact, rather than judging by the photos or god forbid put on the opinions of the underappreciated scientists here in the discussion who know how they should do it all. Damn, you'll make it far! If I had an iPhone 4S, I would keep it and I wouldn't cry here in the discussion that the new iPhone can't levitate. So you don't just buy a new iPhone, do you? Don't you have anything else to do? Try going outside for a walk. Fact.
But like, let everyone have their own opinion. I hope that apple, in terms of computers, will continue to support "artists" and will develop equipment for graphic artists, video makers, DJ's, photographers, etc. So that it will continue to be the style it has been. Apple has always been stylish and I'm looking forward to holding the aluminum-glass iPhone 5!
Good night
Complete agreement!!:)
Agree, agree, agree. I'm really looking forward too. It's a gem!
that's Tomas Karas, if the reduction cost 29 dollars... it would be good, look at our apple store and you'll see that the famous reduction costs a mere 799 kc
29 dollars is converted to 600 CZK
sorry only 749 kc
The iPhone 5 hasn't changed that much.. but I'm afraid that the whole of Apple has changed much more :( where is the purity that changed the world in the form of the iPhone4/4S? They modified the HW quite well and the new iPhones look fast, light and very reliable. Well how could they be attacked that the "higher" fits better in the hand??? Everyone who has an iPhone 4/4S must agree with me that its size is ideal: for a pocket, a case, in the hand. Once they enlarged the display, they could reduce the corners and bottom edge.
Apple will write history again... Well, probably in a bad light and there will be a lot of criticism. It's sad but Steve just a mistake.. :((((
I would like to ask, because I can't find it anywhere - does the iPhone 5 have more RAM or not?
That would probably be the only reason for me to buy it.
Yes, exactly 1GB
Thanks for the reply
Thanks for the reply
I can't believe that so much important information has been leaked. Already "a month" before the launch, we practically got to know the new look of the iPhone 5, the new connector and roughly guessed the new HW. It doesn't look like apple..
And the "somehow-forgotten" iPhone4 was then what? Unplanned escape too? =D Fart majesty, everything is well managed...
I can't believe that so much important information has been leaked. Already "a month" before the launch, we practically got to know the new look of the iPhone 5, the new connector and roughly guessed the new HW. It doesn't look like apple..
If everyone here is bashing it so much, then buy S.Gal.3 and you don't have it? Everyone would like a mega display, a battery that lasts 5 days like the Nokia 3210, maximum memory and other mega innovations that others don't have, and that's at the price of a Czech Fabia?
Apple has its own logic. The 5 will walk in an incredible way. Apple knows what it's doing.
I've had an incredible number of phones in my life. I was with nokia then samsung for a long time
But after the iPhone 3 and 4, I can't have another phone. Everything is so brutally connected and coordinated that
It's perfection to the max. Those who hate it here, go buy a "galaxy 3 flash" and have peace with a beautiful mega transmitter. :)
totally agree!!! :-)
The chief is right!!!
I like the updated design (if only slightly updated), the larger display is also OK, the speed will definitely be great, the maps are questionable - we'll see (I still have a navigation system), a new connector was probably needed, but the charger holder in the car will fit me (would I probably couldn't use it, because it's 5 thins) and otherwise we'll see when we try it... I'm looking forward to it ;)
It's a shame that there isn't much talk about the antenna with which there were such problems with 4 from the beginning! :( And that didn't even say anything about SAR.
expecting apple to reinvent the wheel once a year is unfair. I am satisfied.
still the same crap :D especially since the iPhone from 2007 is actually better than most new phones. For me, priority c1 is system speed, reliability, functionality. It will be sold and I believe it has kept its advantages. As long as the competition keeps making phones like this, I won't be able to catch up anyway... go to O2 or Vodafone anywhere and try Samsung and Apple phones. It's bigger, but it's terrible to always make something that's small and handy. It's falling. iOS almost never crashes, really try it. And what about the fact that it has a 4-core when it goes slower.. and shut up, you know shit and let yourself be fooled by the size and parameters that are pushed on everyone's stick by advertising like megadolezite.... full hd, hd, megapixels, size and other bullshit . they have a great resolution, but the picture quality sucks. it has megapixels, but a tiny low-quality chip... but you still have 15 megapixels!!!!! that means terrible quality!!!!!!! further size. the more the better. above all, it should be mobile and not take a slow bag for it.
Full agreement. I also don't understand why so many people come here to bash the iPhone. Although users complain about problems with hardware or software on many apple discussions, the willingness of the company to solve these problems is amazing, right? And that the price is too high, as with all Apple products? I don't know why they solve it. If I'm up to it and I'm willing to solve various problems, just like with other companies, then it's just a matter of the customer who decided on that product. After all, if there were no customers willing to pay big/small money for any product, there wouldn't be those manufacturers. Apple has a nice community that still sticks together despite visible problems (but also advantages). And if someone wants to speak against their products, let them go elsewhere, I guess?
I don't understand why everyone is talking about NFC. It's okay to write the only person who would actually use it in his area at the moment...
I hate the iPod nano the most. I was looking forward to the new smart watch and fart…
I also don't understand why everyone is trying to find some fault with the iphone. He stole 4 from me in June, so I wanted to test the competition before 5 comes out, I'll never do that crap again :-)
Why, why couldn't a strap be made on such an otherwise beautiful product!
Does anyone know if he has an ip 5 gorilla glass 2???
There is one important thing missing in the article, the one mentioned for the new phone is taken with a 2-year contract with the operator, without it it is many times more. I wonder what our villains will come up with here.
*listed price
Why fm radio in iPhone anyway?
does not add
because FM broadcasting is free and Apple can't make money from it
You're right, it's just about precision as a whole, so the brand is also well priced, but it's worth it for the features. I have 4S and maximum satisfaction.