Apple has unveiled another trio of ads touting the iPhone X and its new features

12. 12. 2017

Apple has been churning out ads like on a treadmill in recent months. Let's remember the ads from back then the newly introduced iPhone 8 and 8 Plus, as well as already one set of commercials for the new iPhone X. Apple's activity on YouTube is constantly increasing, and in addition to classic PR stunts, the company also uploads various useful tutorials, such as this, describing the new controls of the iPhone X. It's been about two weeks since Apple started another channel on YouTube, on which manuals and technical support focuses. Last night, however, another trio of ads appeared on the original channel, again featuring the iPhone X.

If you have already seen some spots, there is nothing new waiting for you in these new ones (except for the potential admiration of the technical processing - but we are already used to that). Apple is once again betting on Face ID, where it highlights its ability to adapt to the owner's changing face, as well as the uniqueness of each of us. For a change, the next spot is dedicated to the Portrait Lightning photography mode, thanks to which you will be able to create "studio photos" without the need to own or be in a professional studio. You can watch short, fifteen-second spots below.

https://youtu.be/TahA4J952ww

https://youtu.be/vC7BAK_1NO8

https://youtu.be/ELsGTycENqY

Source: YouTube

Topics: iPhone 8, lightning, iPhone X, face ID, YouTube, advertising, Photos, function, iPhone, Apple Lossless Audio CODEC (ALAC),

Discussion of the article

Petr

15. 12. 2017 20:26

Face ID is inconvenient for me, I don't want to keep holding the phone in front of my face, and spending $1.300 on a phone is also stupid, I think it's an overpriced toy, I have a XNUMX and I'm not going to replace it, I wonder why anyone buys it

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