The new music streaming service Apple Music will launch on Tuesday, June 30, and one of the main features that will set it apart from the competition is the round-the-clock Beats 1 radio, where different DJs will offer their own selection of music, as well as interviews with musicians from around the world. A giant billboard advertising Beats 1 has now appeared in New York's Time Square.
Against Spotify, Google Play Music or Rdia, Apple cannot offer much new in the area of streaming as such. That's why he wants to attack established competitors through, for example, the unique Beats 1 radio, whose main face will be renowned DJ Zane Lowe. That Apple obtained from the BBC, where he hosted his own show, and is now hoping for similar success from him on Apple Music as well.
Times Square now @Beats1 pic.twitter.com/sp2odygGrO
— Zane Lowe (@zanelowe) June 24, 2015
The Beats 1 station will be "global, always on", as written on a giant billboard in Time Square, which Zane Lowe pointed out on Twitter. He will broadcast from Los Angeles, from New York he will be replaced by Ebro Darden, and from London the third main DJ of this 24/7 broadcast program, Julie Adenuga.
Next week – My first Interview on @beats1 @Eminem pic.twitter.com/lJwntalM3v
— Zane Lowe (@zanelowe) June 25, 2015
On Twitter, Zane Lowe also revealed what kind of guest we can look forward to on Beats 1 at the beginning of the broadcast. He will interview the popular rapper Eminem. Will you be playing Beats 30 on June 1? The station will be available to all Apple Music users for free.
Apple products are about the fact that I don't have to change myself in order to use them, the product adapts to me. I'm glad that Apple has found a home for music, especially when both artists and users are satisfied. we don't need several gigabyte frames, 8-core processors and so on, we have a product that works and we don't even realize the suffering experienced by android and windows users who deal with the stability of their systems every day. this is the extra fee I'm happy to pay, it's an item called Functionality.
"Apple products are about the fact that I don't have to change myself to be able to use them." - I would have completely agreed with you on this a few years ago, but not anymore.
1. Glossy display - try to compare the previous Apple Cinema Display and the current Apple Thunderbolt Display. Previously, a practically matte display, now a mirror like in the bathroom, where I can see everything around me, and I have to adapt - darken the room.
2. iOS 7 and higher. Previously an intuitive system pleasing to the eye, now a garish and confusing surface system, where it is difficult to distinguish active elements from inactive ones, and active control elements from content. And the eye-catching white color. As a user, I have to adapt.
3. OS X 10.10 and higher - with certain specifications similar to point 2.
4. Apple's developer portal - thin white font on a light background, or light thin font on a white background, non-separated elements and groups of elements, all not neatly placed on one surface - I still have to adapt.
5. Apple's website - a well-designed and easy-to-read website. Now thin light, hard-to-read writing on a white background, huge pictures and an incredible waste of space - if a person needs to find out something, he just scrolls, scrolls, and clicks and clicks... Again, it's about adaptation.
Speaking for myself as a regular user, I have to agree with Anton. I've only been using Apple for 7 years, but I'm extremely satisfied. Yes, I admit that OS X Yosemite did not work very well for me for a long time, but after a few updates it is running fine again and I don't have the slightest problem. Not to mention iPhones and iPads, iOS is fine with me too, and design-wise, at least for me, it's satisfying.
Of course, I understand that someone may not be satisfied, but I am and absolutely. For me, there is nothing better on the market yet. :)