Jiří Filip In recent weeks, there has been quite intense speculation about the arrival of the largest MacBook Air in Apple's history. The existing 13″ model is to be supplemented by a 15″ machine, with which Apple will finally satisfy all users who have been calling for a larger size basic laptop from its workshop. While the design of this machine is more or less certain, question marks still hang over the processor. The world has already managed to spread both the information that the 15″ model will get the M2 chip and the news about the deployment of the M3 chip. And as it seems, both were true to some extent. How is it possible?
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With a bit of exaggeration, it can be said that Apple already revealed its possible future tactics last year when it introduced the MacBook Air M2. We mean specifically that the then M1 model did not become cheaper, but kept it in its offer with the fact that next to it the auction sold its higher version in the form of the M2 model. And it is precisely this, albeit slightly modified, tactic that more and more sources are beginning to expect from the 15″ model, as it has proven to be very successful in sales. In other words, the 15″ MacBook Air will most likely be introduced by Apple in a “low cost” variant with an M2 chip, which will immediately start selling as a cheap alternative to the high-end model equipped with the M3. The same chip will of course also go into the 13″ MacBook Air, with last year's M2 moving to the current M1 position, which Apple will stop selling completely. Underlined, summed up – there will be a total of four MacBook Airs in the offer, but they will differ from each other primarily in terms of performance, and secondarily in terms of dimensions. However, since smaller, weaker, and smaller, stronger, larger, weaker, and larger, stronger configurations will be available, absolutely everyone will find something to their liking.
At the moment, however, the question arises as to what price Apple can price the 15″ MacBook Air with M2 when selling it de facto as a year-old model, or as a second to it. However, if we assume that the 13″ MacBook Air M2 will drop to the current 29 CZK and the 990″ MacBook Air M13 will start at 3 CZK, as the M36 started last year, then we can expect the 990″ MacBook Air M2 somewhere between these amounts – i.e. for some 15 CZK. Apple could then charge CZK 2 for the high-end MacBook Air M33 in the 990″ variant, which would still provide it with a decent jump from the Pro series and therefore zero cannibalization. Whether these assumptions will be fulfilled or not, however, we could wait until this year's WWDC, where the premiere of these machines is expected.
