Tomas Chlebek Today in New York at the new headquarters of IBM, a meeting of its president Ginni Rometty with the director of Apple Tim Cook and the director of Japan Post Taizo Nashimura was held. They announced a collaboration between their companies that aims to create an ecosystem of services and mobile applications to help elderly people in Japan in their daily lives.
Japan Post is a Japanese company that mainly provides postal services, but an important part of it is also services aimed at seniors, which help them with household management, health matters, etc. Japan Post has according to analyst Horace Dediu, a financial relationship with nearly all of Japan's 115 million adults.
While the cooperation that Apple he followed up with IBM last year, yet produced 22 applications for banks, telecommunications companies and services, the cooperation announced today is much more ambitious, as it wants to contribute to a better life for four to five million Japanese seniors by 2020. In it, Apple will provide iPads with all their native functions such as FaceTime, iCloud and iTunes, IBM will create applications to help with maintaining proper nutrition, dispensing medicine and creating and managing a community. These will then be integrated with Japan Post services.
The companies are thereby addressing the current and future problem of an aging population not only in Japan, but globally. In the words of Tim Cook: "This initiative has the potential to have a global impact as many countries struggle to support an aging population, and we are honored to be involved in supporting Japan's senior citizens and helping to enrich their lives."
In 2013, seniors made up 11,7% of the global population. By 2050, this value is expected to increase to 21%. Japan has one of the oldest populations in the world. There are more than 33 million seniors here, which represents 25% of the country's population. The number of seniors is expected to increase to 40% in the next forty years.
Tim Cook further questioned the financial motivations of this cooperation, pointing out that it is more part of Apple's emphasis on the health of its users, which can be seen in the number of services and applications for health maintenance and medical research that it has recently announced.
Apparently, this is only a local matter. That will be valid for us!
bravo, only apple knows this. tim is a great CEO, but he will have a lot to do to increase the growth of the imaginary category of tablets. ipad will fall within 3 years, this year ko pro ipods.