Black Friday belonged to AirPods. Apple sold up to 3 million of its headphones in the past three days

2. 12. 2019

Apple's AirPods were a definite hit last Christmas, and everything indicates that this year will be no different in this regard. Analysts also predict great success for the latest AirPods Pro. Many consumers take advantage of the Black Friday and Cyber Monday events for Christmas shopping, and according to experts' estimates, Apple managed to sell around three million AirPods and AirPods Pro during these days this year.

That number was reached by Dan Ives of Wedbush, who based his conclusion on reports of stock shortages at individual retailers. According to Wedbush, demand for AirPods and AirPods Pro should increase further as the holiday season approaches. According to experts, Black Friday and Cyber Monday discounts certainly have a significant impact on the sales of wireless headphones, but for the most part, demand is simply driven by the huge interest on the part of consumers. Last year, AirPods as a Christmas gift became not only the wish of many people, but also the object of various ones jokes circulating on the Internet.

According to analysts' estimates, Apple should reach 85 million wireless headphones sold this year, and this number could increase to 90 million to 8 million next year. Last week there were reports that AirPods manufacturers had to double the volume of their monthly production due to unprecedentedly high demand, the Czech Apple Store currently reports availability only from January XNUMX.

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The first generation of Apple's AirPods was released in December 2016, two years later in the spring, Apple introduced the second generation of its wireless headphones, equipped with a new chip, a case for wireless charging or perhaps a "Hey, Siri" function. This fall, Apple came up with completely new AirPods Pro with a noise canceling function and a brand new design.

Source: 9to5Mac

Topics: Black Friday, AirPods Pro, housing, Apple Store, AirPods, crab, headphones, handset, wireless, 9to5mac

Discussion of the article

Martin Topinka

2. 12. 2019 21:31

I followed the Apple site on purpose and there was no discount on AirPods or AirPods pro. Therefore, I somehow do not see the connection between Black Friday and other days during the shopping frenzy.

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