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In the British luxury fashion house Burberry, where she was the executive director, Angela Ahrendts did not miss anything. When Tim Cook contacted her, she was happy to meet him, but she did not expect that she could soon become the new reinforcement of Apple. However, his boss made a significant impression on her at the very first meeting.

Regarding her first contact with the apple world Ahrendts he confessed Adam Lashinsky when he wrote large profile Tim Cook for the magazine Fortune.

When Tim Cook and Angela Ahrendts first met, it was in Cupertino, where Apple is based, but not in its offices. Both were already quite famous in certain circles at that time and did not want anyone to see them together. While Cook was looking for a new boss for his retail stores at the time, Ahrendts, a native of Indiana, was enjoying her job at Burberry and didn't think much of a change.

When she received the invitation from Apple, she was delighted, but did not expect anything big. However, the first meeting stunned her. "When I left our first meeting, I was like, 'wow, that's a man of peace.' I absolutely fell in love with his integrity, his values," Ahrendts admits.

"Nothing anyone writes, says or does will stop him from always doing the right thing. Not just for Apple, but for the people at Apple, for the communities, for the states. The world needs more leaders like Tim," said Ahrendts, who admired Apple's Steve Jobs and when a year ago she boarded in Cupertino as senior vice president of retail and online sales, she brought a fresh perspective to top management.

"Steve's whole raison d'être was about enriching and changing people's lives," he says. "Then Tim added a whole new level to it, which is: Apple has become so great that it's our responsibility to leave it better than we knew it."

When she and Cook got to know each other, specific corporate strategies or how Ahrendts would fit into Apple were not discussed at all. “We talked about the future of retail, where it's going and what role Apple plays in it. We mainly talked about the future, not about fashion," added Ahrendtsová, for whom getting used to Apple's culture was no problem.

This is also confirmed by her new boss, Cook, who has only words of praise for her so far. "Angela and I talked for a long time, although I knew immediately that I wanted to work with her. She fit in perfectly with us. In just one week I felt like she had been with us for a year. And now it looks like she's been here for years. When you start finishing other people's sentences, that's a good sign," Tim Cook said to the only woman in the top management.

Source: Fortune
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