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 TV+ offers original comedies, dramas, thrillers, documentaries and children's shows. However, unlike most other streaming services, the service no longer contains any additional catalog beyond its own creations. Other titles are available for purchase or rental here. In this article, we will look together at the news in the service as of September 17, 9. This is mainly the premiere of the 2021nd season of The Morning Show and the outlook for the entire year 2.

The Morning Show 

Already today, Friday, September 17, is the premiere of the long-awaited second season of the award-winning series The Morning Show. To mark the occasion, Apple released a four-minute video featuring interviews with the show's main cast, including writer Kerry Ehrin. In the video, you will learn what the main characters have to deal with right at the beginning of the new series.

Outlook for 2022 

New message claims that Apple plans to significantly expand its streaming platform's program library in 2022, when it should release a new show at least once a week. This is because, compared to the competition, it simply does not offer as much content to attract new subscribers. But since he does not provide official figures, in May there was talk of some 40 million. But many of them belong to users who gained access to the service as part of the purchase of a new company product. Certain reports also say that Apple would start buying older shows and movies.

Hit Foundation is set to premiere on September 24.

To expand its platform to more devices, the company is investing an additional $500 million in advertising. Although it may seem like an astronomical amount, for example, Netflix invested $1,1 billion in it in the first half of this year alone. It should currently have around 208 million subscribers. 

swagger 

This is a new series from the world of youth basketball and will also focus on what it's like to grow up in America. In addition, the first mentions of the series come from 2018. The subject is then inspired by two-time NBA champion and NBA MVP finalist Kevin Durant and his experience with children's basketball. The series will also delve into the organization that spawned its Amateur Athletic Union (AAU) and look into the lives of the players, families and coaches involved in the program. The first series will consist of 10 episodes and its premiere is scheduled for October 29.

Apple TV +

sharper 

Actor John Lithgow is set to star alongside Julianne Moore and Sebastian Stan in the original film TV+ Sharper, backed by Apple Films and A24. Filming began on Monday, September 13, and the film should be shown in theaters along with the release on the platform. However, the cast itself should speak for the quality of the film, because John Lithgow, for example, has already been nominated for an Oscar twice and won the Emmy, Tony and Golden Globe awards. Not much is known about the plot, except that it will take place in New York and will focus on its influential residents. The premiere date has not yet been set.

Apple TV +

About  TV+ 

Apple TV+ offers original TV shows and movies produced by Apple in 4K HDR quality. You can watch content on all your Apple TV devices, as well as iPhones, iPads and Macs. You have 3 months of free service for the newly purchased device, otherwise its free trial period is 7 days and after that it will cost you 139 CZK per month. See what's new. But you don't need the latest Apple TV 4K 2nd generation to watch Apple TV+. The TV app is also available on other platforms like Amazon Fire TV, Roku, Sony PlayStation, Xbox and even on the web tv.apple.com. It is also available in selected Sony, Vizio, etc. TVs. 

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