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It was September 2003. Do you remember that time? And do you remember which song you heard most often on the radio or TV? Maybe it was the song "Complicated" by the then teenage singer Avril Lavigne. But how does this song relate to Apple's iTunes Music service?

Complicated by Avril Lavigne has just reached ten million downloads in the online iTunes Music Store. In September 2003, this fact was solemnly announced by Apple. Apple launched the iTunes Music Store in April 2003 to counter then-popular file-sharing networks such as Napster and LimeWire, which Internet have become a haven for music piracy. After signing deals with record labels big and small, Apple offered customers an easy and legal way to buy digital versions of songs to play on their Mac or iPod.

Selling songs for 99 cents each, the iTunes Music Store became an instant hit with users and panicked record company executives. The 3 millionth iTunes song was actually downloaded on September 2003, 23 at 34:XNUMX PM PT. However, it took Apple a few days to release the news. The iTunes online store has only been in operation for a little over four months, and already it has proven to be a huge success.

"The legal sale of ten million songs online in just four months is a historic milestone for the music industry, musicians and music lovers worldwide." said then-Apple CEO Steve Jobs in a related press statement. "Apple offers the only complete digital music solution with iTunes and the amazing iPod that now holds 10 songs in your pocket." he added. Other respectable milestones were not long in coming. In July of the following year, Apple revealed that Zero 7's Somersault (Dangermouse remix) had sold its 2010 millionth song on the iTunes Music Store. In February 10, the 40 billion milestone came, this time with Guess Things Happen That Way by Johnny Cash. Today, Apple is nearing XNUMX billion songs sold, even though the iTunes Store has given way to streaming through Apple Music.

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