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Those who follow the exchange rate of the Czech crown against the euro and the dollar may be asking themselves this question. As we know, the US dollar has a lower exchange rate than the currency of the European Union, and although the prices in the App Store are not in the ratio of 1 $: 1 €, there is still a certain disparity between the prices after the conversion. That's why we looked at the prices.

The exchange rate of the koruna against the dollar and the euro on the date 1. 2. 2011 it looked like this:

$1 = CZK 17,636
1 € = 24,192 CZK

It follows that we will pay the following amounts for the cheapest app in the App Store:

0,79 € = 19,10 CZK
$0,99 = CZK 17,46

At first glance, we can see that the difference when paying in euros is approx 1,50 CZK, which probably won't impress anyone, but this price increases with successive purchases, and in more expensive applications this difference becomes significant. We therefore compiled a smaller table for you where we compared the prices of expensive apps in the App Store, mostly navigation software:

Application CZ App Store US App Store € conversion to CZK $ conversion to CZK Difference CZK
OmniFocus iPhone 15,99 € $ 19,99 387 CZK 352,50 CZK 34,50 CZK
OmniFocus iPad 31,99 € $ 39,99 774 CZK 705 CZK 69 CZK
Sygic Aura Central Europe 34,99 € $ 43,99 846 CZK 776 CZK 70 CZK
Copilot Live Europe 49,99 € $ 64,99 1 209 $ 1 146 $ 63 CZK
Tom Tom Eastern Europe 59,99 € $ 74,99 1 451,50 $ 1 322,70 $ 128,80 CZK
Tom Tom Western Europe 69,99 € $ 89,99 1 693 $ 1 587 $ 106 CZK
iGo My Way Europe 79,99 € $ 99,99 1 935 $ 1 763 $ 172 CZK
Navigon Europe 89,99 € $ 119,99 2 177 $ 2 116 $ 61 CZK
Copilot Live Truck Europe 189,99 € $ 239,99 4 593 $ 4 232 $ 361 CZK

As you can see, for some more expensive applications the price can differ by less than 200 CZK, for very expensive programs such as Copilot Live Truck Europe then the difference reaches over CZK 350. It is, however, a question whether, for the sake of a few hundreds of crowns saved, it is worth abandoning the convenience of purchasing with a credit card and switching to the US App Store and purchasing a Gift Card, as we showed you in our instructions.

The fact that you can find many more applications in the US App Store than in the Czech one appears as a big argument. It is worth noting Tom Tom Europe, which you won't find in a domestic store. If you want to use Tom Tom navigation throughout Europe, you must purchase the version Eastern a Western Europe, which will cost you several tens of dollars more and you have to use two separate applications. It is therefore up to everyone to decide how to deal with purchases on the App Store. I personally recommend having both accounts, both Czech and American, and then buying expensive applications such as navigation from the American account in order to save a few tens or hundreds of crowns.

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