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Twitter was founded on March 21, 2006. Although it has always lived in the shadow of Facebook, it has often been referred to as the "SMS of the Internet", where even today many publish vital information regarding world events before anywhere else. This is also why users take it as a certain news channel. But now Elon Musk bought it and it's not a pretty sight. 

As they say in Czech Wikipedia, so the network had 2011 million users by 200, so it was experiencing a great boom period. But as others grew, Twitter slowly fell behind. According to the current numbers of the site Statista.com because it has "only" 436 million users, when it was overtaken by Telegram, Snapchat and, of course, TikTok. In addition, he is closely followed by Reddit, which has only 6 million fewer users. In addition, with what its new owner Elon Musk is doing with Twitter now, it cannot be said that it has a bright future.

Elon Musk

Enamel pins 

When you give $44 billion for something, you probably want it back in some form. Musk started by firing a large group of employees, presumably to save on their wages, then immediately flirted with a paywall. This continued with the account verification solution. The clear icon next to its name refers to the fact that your account is verified, i.e. genuine, i.e. really yours. For this, Musk wanted $8 a month. It started up, only to cut itself right back after a few hours. Then only iPhone owners were supposed to have a special badge, but in the end the so-called Twitter Blue disappeared completely, as well as the gray official badge, and now some third version of this "verification" is catching on.

Possible FTC Violation 

In addition, legal experts suggest that Twitter is now in violation of an agreement with the Federal Trade Commission (FTC), according to which it was required to formally notify the regulator of any significant changes at the company. Among those that appear to be subject to notification under the FTC settlement are Musk's purchase, the layoff of half the staff and the loss of the chief privacy officer and information security officer. According to CNN, this could mean "significant personal liability" for Musk as the sole owner of the company.

Lying Musk facts 

Musk posted a series of tweets that were meant to point out financial or technical deficiencies at Twitter that he said needed to be fixed. But former employees with subject matter expertise are publicly contradicting him, leading to arguments in individual threads. You will find them <a href="https://cdn.shopify.com/s/files/1/1932/8043/files/200721_ODSTOUPENI_BEZ_UDANI_DUVODU__EN.pdf?v=1595428404" data-gt-href-en="https://en.notsofunnyany.com/">here</a> or <a href="https://cdn.shopify.com/s/files/1/1932/8043/files/200721_ODSTOUPENI_BEZ_UDANI_DUVODU__EN.pdf?v=1595428404" data-gt-href-en="https://en.notsofunnyany.com/">here</a>. You can find the case of US Senator Ed Markey, who pondered how someone could officially, i.e. verified, impersonate him on Twitter <a href="https://cdn.shopify.com/s/files/1/1932/8043/files/200721_ODSTOUPENI_BEZ_UDANI_DUVODU__EN.pdf?v=1595428404" data-gt-href-en="https://en.notsofunnyany.com/">here</a>.

An innovative approach to advertising sales 

With a significant number of companies effectively freezing their ad spending on Twitter, at least until all the chaos calms down a bit and they're confident the network is sufficiently moderated to keep their ads from appearing alongside extremist content, Musk has a new plan to solve this financial hole. CNBC reports that one of Musk's other companies, namely SpaceX, bought the most expensive advertising campaign in history on Twitter.

The latter is to promote Starlink and is called a "takeover" of Twitter. When a company buys one of these packages, it typically spends up to $250 to get a full day on Twitter's main timeline, according to one current and one former employee of the company, who understandably wished to remain anonymous. Additionally, SpaceX has yet to purchase any large advertising packages on Twitter. So it can also look like a transfer of money from one to the other, when both have the same owner. 

It's a comedy. After all, it had been since the announcement of the acquisition, when Musk changed his mind and finally gave the nod. Even the owner himself probably doesn't know what will happen next with Twitter. Musk delved into it a lot. He should have just stayed as an owner, hidden in the background, and let the network work as it does, and not try to revolutionize social networks. The question is whether this comedy is more for laughs or whether it will have a tragic ending. 

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