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At the beginning of this week, the year's first Apple Keynote took place, at which the apple company presented several new products. Specifically, it was a purple iPhone 12 (mini), AirTags location tags, a new generation of Apple TV, a redesigned iMac and an improved iPad Pro. As for the first two products, i.e. the purple iPhone 12 and the AirTags locator tags, Apple has said that their pre-orders will start already on April 23rd, classically at 14:00 our time - that is, right now. If you want to be among the first owners of these novelties, just pre-order them.

Apple enthusiasts have been waiting for the arrival of AirTags for several long months, if not years. Initially, it was expected that we will certainly see their presentation at one of the three Apple Keynotes that took place at the end of last year. When the show didn't happen, many individuals began toying with the idea that AirTags would end up as an AirPower charging pad, meaning that development would end and we would never see a product. Fortunately, that scenario didn't happen and AirTags are indeed here. What we can highlight about them is that they can determine the position of the object even after you move away from them. They work thanks to the Find service network and, simply put, hundreds of millions of iPhones and iPads from users around the world who pass by a lost AirTag can be used to determine their location. Apple location tags also have a U1 chip for absolutely accurate location determination, and if lost, anyone with a phone with NFC, including Android users, can view the contact and other information about the object, or rather the AirTag. In order to attach the pendant anywhere, you will also need to purchase one keychain.

The introduction of the aforementioned AirTags location tags was relatively expected. However, what we definitely did not count on was that Apple could introduce a new iPhone. We didn't really get a brand new iPhone, but Tim Cook introduced the new iPhone 12 (mini) Purple in the introduction, which differs from the other iPhone 12s only in color. So if you missed the purple treatment in the list of available colors, now you can start cheering. Compared to last year's iPhone 11, the purple color of the "twelve" is different, according to the first reviews, it is a little darker and more attractive. The purple iPhone 12 (mini) does not differ in anything other than its color from its older siblings. This means that it offers a 6.1″ or 5.4″ OLED display labeled Super Retina XDR. Inside, you have an extra powerful and economical A14 Bionic chip, you can look forward to a perfectly processed photo system. The price is, of course, absolutely the same – for the iPhone 12 mini you will pay CZK 21 for the 990 GB variant, CZK 64 for the 23 GB variant and CZK 490 for the 128 GB, for the iPhone 26 you will pay CZK 490 for the 256 GB variant, CZK 12 for the 24 GB variant and CZK 990 for the 64 GB variant. However, it should be noted that the above prices are taken from Apple's Online Store. Prices at retailers such as Alza, Mobil Emergency, iStores and others are then CZK 26 lower for all models.

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