Michal Marek On the occasion of an interview at Vanity Fair Summit, about which we you reported last week, Jony Ive uttered some indignant and aggrieved words at the plagiarists of Apple's design. "I don't see it as flattery, I see it as theft and laziness," Ive said in reference to companies like Xiaomi, which undoubtedly take inspiration from the more successful iPhone when making smartphones and their user experience.
Xiaomi representatives did not keep the media waiting for long, and Hugo Barra, the company's vice president for international business, came up with a reaction. According to him, it is not fair for Xiaomi to be called a plagiarist. According to him, Apple also "borrows" a number of design elements from elsewhere.
“If you look at the iPhone 6, it uses a design that's been known for a long time. The iPhone 6 has a design that HTC has used for 5 years,” says Barra. "You cannot claim full ownership of any design in our industry."
Barra explains Ivo's statements by the logical nature of the artist and his temperament. "Designers have to be passionate, they have to be emotional. This is where their creativity comes from. I would expect Jony to be even more aggressive when talking about this topic," said a senior official of Xiaomi, which is now making a strong push in Asian markets.
“Jony is one of the most refined men in the industry. Plus, I'd bet anything that Ive didn't mention Xiaomi in his answer. He spoke generally about his feelings, which I would expect from any top designer in the world," added Barra.
Jony Ive said during an interview that he had already spent eight years designing the iPhone, only so that competitors could copy it in a flash. He remembered all the weekends he could have spent with his beloved family, but didn't because of work.
The question is to what extent Jony Ivo's indignation is justified. There is no doubt, however, that the Mi 4 phone, and especially the MIUI 6 Android user interface from Xiaomi, is strikingly reminiscent of the design used by iPhones and iOS. In addition, the company's founder Lei Jun dresses up as Steve Jobs once did, as part of the presentation, when presenting new products used the proverbial "One more thing" element and even hired Apple co-founder Steve Wozniak to give the presentation that "Cupertino sheen."
It's sad when Ive makes excuses that he could have been with his family instead of work. I suppose no one put a knife to his neck and it was just his free will.
We can agree that plagiarism is bad, but the truth is – everyone borrows something from everyone else, and Ive is certainly not without guilt (whether consciously or unconsciously). If anything, I would rather focus on those companies that produce 1:1 copies and not fight with each other. Especially when this industry is something like music - you can't invent much new stuff there and tones and melodies are more or less repeated with variations.
For example, I would like it if Dieter Rams came up to Ive and said: "Well, boy..."
here then
Well, this is exactly an indication of the difference between when someone gets inspired and when someone simply copies it. If you take something good and make it something much better, then that's inspiration. If you steal something in such a way that you don't add anything new, then you have simply stolen something in order to profit from it by parasitizing the similarity with something beautiful. Johny pushes things forward without discussion, and that's what split them...
You're talking a bit off track here. The quote "If you take something good and make it something much better, then that's inspiration."
I like apple a lot, I just think that Johny is starting to falter a bit, but on the contrary, he is making himself the biggest star.
Good evening, I don't know who you are and what you have achieved in life, but even if there is nothing to advise me, I would not allow myself to write to you that you are talking from the road, I can think of it a hundred times...
For your note. Every reasonable person understood that I was reacting to the picture you published, where you compare the work of probably Dieter Rams with the work of Jonah Ive. And in my opinion, my comment really, really fits.
Your statement that Jony is making a star out of himself probably stems from the fact that he is not very familiar with the marketing of American companies. I dare to recommend that before you share some world-enriching thoughts with others, think about their content. Otherwise, you are just needlessly robbing people of their time. who, instead of reading your nonsense, could do something positive to inspire those around them...
huh ok
Good evening, I don't know who you are and what you've accomplished in life, but probably nothing major, or at least I think so, because otherwise you wouldn't spend your time convincing someone on the Internet... (you'd probably be designing a new iPhone somewhere in the evenings)
But if I were you, I would probably think twice about using an argument from the "argument cesspool" category like yours "every reasonable thinking person understood" next time, because if you still want to style yourself in the position of a reasonable thinking expert, a world traveler and a person with refined taste, then but it doesn't look good at all, I'd even say it looks cheap and childishly suggestive.
BTW: I don't understand what they were doing overtime on that iPhone 6? I definitely understand that designers like to kill normal working hours, but what could Ive have thought of so important on the weekends... If it's not that he likes it apart from his wife. Maybe he has a surrogate wife and makes excuses for endless work. ;-)
Well, you are comparing a radio with a speaker and an mp3 player with a display. The types of pictures are the speaker and the iMac. The third is light and camera. Fourth is the iPhone with a software calculator and the calculator itself. Even though they are similar, each of these devices is divided by decades. Even if someone had an industrial design for those devices, their validity would have expired a long time ago. Jonathan Ive admitted that he was inspired by those devices, and Dieter Rams said that he was flattered if Apple was inspired by his design. It is quite different than copying the hardware and software design of an actual and identical device and putting it on the market as a competing product.
“If you look at the iPhone 6, it uses a design that's been known for a long time. The iPhone 6 has a design that HTC has used for 5 years,” says Barra
yes, exactly from the moment the first iPhone was released ;-) (the design of the 6 is an evolution of this model) :)
Oh yeah, I see that not only steve had an area of distorted reality :).
I think that this is just a warning from Apple, that if they want to go officially to the US market or some other developed country, they will be disappointed. As long as I'm in China, the job won't come, because the Chinese court will prefer xiaomi.
So Xiaomi is copying not only the design of the phones, but also the style of presentations and well-known announcements of Apple and now even its founder?
Sorts, but this phone looks more like a Lumia 6 than an iPhone 930
It's a shame that the gentleman didn't mention that according to them, it's normal to copy Apple's photo materials, paste them on your website with Xiaomi and forget the inscription "Designed by Apple" by the camera lens. :D :D
Like I'm not a big fan of these wars over whose design was here first. You have to remember that phones are just square things with a display and some kind of button. And here there is a very limited scope for anyone to claim anything. It is as if the manufacturers of civil aircraft were bragging about the fact that the aerodynamic shape together with other elements typical for civil aircraft was invented by the given company. But what I condemn is that Xiaomi took over from Apple the entire identity, communication with the customer and many other typical traditions such as Keynotes, etc.
It would probably be better for everyone if he spent more time with his family than on iOS8. I haven't seen such a shitty slow system with crashing original applications for a long time. I'm pissed off in daily use (well honestly I'm pissed but this is a decent site) that ibooks crash when viewing pdfs on an iPad Air. Or the signal on the phone started to lose after the SW update. (And when I called the operators, what the hell are you doing with the signal - that's what they said - you and your iPhone are complaining a lot now) I'm seriously not excited about it. :-( For me, Apple has a lot of negatives this year. But I believe (and hope) that they will recover.
That's what I was hoping for with version 7. So if version 8 is to be recovered, thank you very much. I'm not going to throw it away to buy new ones from another manufacturer. I don't do poses like that. But when it's over, I'll leave the apple. Before I start the ipad, I will have time to eat breakfast. I don't even comment on frozen views anymore. The battery with the new system went to hell. And so we could continue.
do a restore .. or get angry. depends on you
That's strange, I already have several generations of Apple products and these problems have always somehow eluded me. With us, everything goes as it should, nothing falls, where is the problem?
Can Xiaomi be sold in the Czech Republic again? My latest information is that they did not have permission from the Czech Radiocommunication Authority.