Filip Novotny Another successful company was acquired by Facebook. The operators of the most successful social network this time looked at Moves, a popular fitness application for the iPhone. It allows users to easily track their all-day activity, from relaxing to work to sports.
"Moves is an incredible tool for millions of people who want to better understand their daily physical activity," Facebook said in an official statement. However, he did not further explain his acquisition and it is not so sure what he intends with the successful mobile application. Its creators from the ProtoGeo company say on their website that they will continue to operate independently. They also reportedly do not plan closer cooperation in terms of data sharing between the two services.
At the same time, such a step would be completely logical. Moves can automatically monitor the daily activity of its users, the application only needs to run in the background. Facebook could use the data collected in this way, for example, for even closer targeting of advertising. Transferring certain functions to the main social application or directly connecting the two platforms is also an open option.
Apart from the exact reason for the acquisition, Facebook did not disclose the amount it paid for Moves. He only hinted that it was much less than what he paid for the creator of the Oculus VR "virtual" headset to the communication app WhatsApp. These transactions cost the Internet hegemon 2 billion, respectively. 19 billion dollars. It was apparently not an insignificant amount anyway, and Facebook will want to make good on its investment.
Facebook CEO Mark Zuckerberg has said in the past that his company intends to focus on creating unique applications that have the potential to become a sustainable business. In the case of Instagram and Messenger (another platform owned by Facebook), according to Zuckerberg, we can talk about success if these services reach 100 million users. Only then will Facebook begin to think about monetization options. As the server writes Macworld, if a similar rule applies to Moves, it is likely that nothing will change in its operation for several years.
Moves work even if you "kill" them in multitasking. That's why I like them so much. It doesn't have to run in the background :) although it's very draining on the battery :-( in iOS7 this function was broken until 7.1, hence the hype about battery life. Apple has again given developers the option to have their apps use geolocation even when it's turned off.
so can the Walker M7.
I agree with you. In my opinion, it can do it much better, and the Walker M7 looks great after the update.
Thank you for the tip :-)
The app nike+ move is great for tracking movement. As one of the little ones, it uses the new motion processor in the iPhone 5s and does not consume the battery at all. Unfortunately, I don't know why it is only available in the US store.
So I tried the app on 5s ios 7.1 and it's useful. I deliberately disabled the use of GPS and reading data from the motion coprocessor. Already in the menu, I checked the use of battery saving mode (tracks indoor steps and activities only on iPhone 5s)
And in a whole day of walking in the building, it didn't register a single step!
At the same time, the above-mentioned nike+move application can read data from the coprocessor even when it is not running at all, as it was intended. You drive, you play sports and you don't care if you accidentally forgot to start some ....tracker.