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Apple has published six new short ads for the Apple Watch, in which it presents all the essential functions of its watch. The fifteen-second videos show how the Watch can be used effectively, and at the same time represent a change in visual style from what we've been used to from the Californian company lately.
In six ads, Apple gradually shows the use of the Watch for contactless payments with Apple Pay, for a quick preview of incoming messages or for navigating around the city.
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Other videos show the Apple Watch as a tool for sports, where it can measure your heart rate or track your activity to determine if you have already met your goals, and finally, the ability to sing an audio message and send it to your friends.
In addition to the new ads, Apple also started selling in selected stores on Monday luxury Apple Watch Hermès collection. This collection is available in a total of ten variants and sizes and starts at 1 dollars, i.e. more than 100 thousand crowns.
The Hermès edition has a steel body, a leather strap from the workshop of the legendary Parisian fashion brand and an iconic dial for it. However, the exclusive collection cannot be bought online and is only sold worldwide in selected Apple and Hermès stores in a few countries. In North America you will succeed in only five cities, in Europe in eight and in Asia in ten.
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