Apple yesterday reported its most successful quarter ever, when it made $75 billion in profit on more than $18,4 billion in revenue. No company has ever earned more in three months. Despite this, Apple's shares did not rise, but instead fell. One reason is iPhones.
It is also true for iPhones that Apple has never sold more iPhones than in the last quarter (74,8 billion). But year-over-year growth was only about 300 units, the weakest growth since the iPhone was released in June 2007. And Apple now expects iPhone sales to decline year-over-year for the first time in the second fiscal quarter of 2016.
When announcing financial results, the Californian giant also provided a traditional forecast for the next three months, and estimated revenues of between $50 billion and $53 billion, down from a year ago ($58 billion). With a high probability, a quarter in which Apple will announce a year-on-year decline in revenue is approaching for the first time in thirteen years. So far, since 2003, it has had a streak of 50 quarters with year-on-year growth.
However, the problem is not only iPhones, which come up against, for example, an increasingly saturated market, but Apple is also negatively affected by the strong dollar and the fact that two thirds of its sales take place abroad. The math is simple: every $100 that Apple earned abroad in another currency a year ago is worth just $85 today. Apple reportedly lost five billion dollars in the first fiscal quarter of the new year.
Apple's forecast only confirms analysts' estimates that in Q2 2016 iPhone sales will decline year-on-year. Some were already betting on Q1, but there Apple narrowly managed to defend growth. It will now be interesting to see what the situation will be at the end of the 2016 fiscal year, as according to many experts, fewer iPhones will be sold overall than in 2015.
But there is definitely room for growth and sales of iPhones. According to Tim Cook, a full 60 percent of customers who owned older generations of iPhones than the iPhone 6/6 Plus still haven't bought the new model. And if these customers were not interested in the "sixth" generations, they could at least be interested in the iPhone 7, due for this fall.
it's embarrassing but nothing grows in the sky, she's a good voice. Neither does Apple :). But maybe it will lead to a little more panic and thinking about the stupid things that Apple does (quite stubbornly) and they will start to innovate a little more and repeat themselves less. Maybe even a price reduction will be a good option :)..but that's bullshit.. it's clear that we iOves will buy it even if it's overpriced.. I personally can't imagine switching to another system.. Win7 or Win10 is enough for me in the office and I'm already knocking myself out: )…
So I'm keeping my fingers crossed that marketing doesn't win over the PRODUCT... which unfortunately happens to successful companies more often than is healthy for them.
YOU ARE DAMN PRETTY - WHY DO YOU HAVE WIN AT WORK? BECAUSE IT FUCKING WORKS!!
PERHAPS ONLY IS CAN EMPLOY SUCH A FOOL
You will probably have limited or retarded vision?
Only an ULTRADEBIL can write this
Cruel moments will be experienced in apple-win with many devices, and those who try it will not want anything else. No one has and will never have such a quick and easy system. I'm glad that my iPhone 6+ is the last iPhone. Ever since the pug isn't apple worth shit.
It's time to change the system and thus move into the future.
Apple will never be the same again - it is no longer possible to build on the thoughts of a person who is no longer alive.
Especially you Jews don't try w10-you would be igates-orthodox…..