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In Apple's menu, we can find a number of great and successful products. Undoubtedly, the biggest mover is the iPhone, but iPads, Apple Watch, AirPods, or recently also Macs with Apple Silicon, whose popularity has grown significantly with the transition to their own chips, are also enjoying solid popularity. Of course, the menu also includes a number of accessories and accessories, as well as other products from other manufacturers that Apple sells through its Online Store and retail network.

Of course, the mentioned product categories are then made up of individual models. Apple sells several types at the same time, thanks to which it can reach a larger target group and maximize its profit. After all, this is why we have available not only iPhone 13 (Pro), but also 12, 11, SE, in the case of iPads it is the basic version supplemented by Air, Pro and mini models, and it is even more varied in the case of apple computers.

Older products complete the offer

As we mentioned above, in many cases older ones are also sold alongside the current generations. Of the main categories, it mainly concerns iPhones, AirPods and Apple Watch. In reality, however, there are quite a few more. When we look at this whole topic from a wider perspective, we come across a number of interesting things that indicate how the Cupertino giant actually approaches older pieces. There are significantly more of them in the menu than we could even expect. A great example can be, for example, the Apple TV HD, which costs CZK 4 in the version with 190GB of storage. However, the Apple TV 32K is still available, which costs only 4 hundred more and is significantly better from the point of view of the future, as it supports 8K resolution. After all, that's why it doesn't make sense to buy an older HD version today.

Apple TV 4K 2021 fb
Apple TV 4K (2021)

However, many Apple fans can be surprised by the presence of the iPod touch in the offer of the Californian company. This product is actually still sold today, when its price specifically starts at 5 CZK. But does this piece actually make sense in 990? Although it looks like an iPhone, you can't actually make calls or text with it. Its 2022″ display and generally very outdated hardware, which no longer makes much sense, will definitely not please you. The iPod touch was completely overshadowed by the iPhone in the past. On the other hand, it can be a good device for children, but many people argue that in that case it is better to pay extra for the iPhone SE or choose an iPad. Although the sale of this legendary iPod still continues, on the official Apple website you won't find it so easily anymore - it's not there among the other products. It is necessary to search for it directly, or click through to it via Music.

Unfortunately, it is not even clear how this device is actually sold. Apple does not publish direct statistics. In the same way, nobody pays much attention to the iPod touch today, so it is not very easy to find any analysis that would discuss its popularity nowadays. Despite all these inconveniences, however, Apple continues to sell it, and so far there are no indications that it plans to change the current approach.

Older products are pushing new ones

However, it can also happen that older products paradoxically push newer ones. This is specifically the case with Apple headphones. Apple users currently have a choice between AirPods Pro, AirPods 3, AirPods 2 and AirPods Max. While the AirPods 3 received a standing ovation when it was introduced and subsequently received a lot of attention, in reality sales are rather faltering, which is why Apple even had to reduce their production. It was completely overpowered by the AirPods 2 headphones. The Cupertino giant decided to keep them in the offer and even reduced their price to CZK 3. Why should the apple grower pay extra for the newer generation, if it does not bring any fundamental changes? Because of this, there is also talk that Apple will withdraw the current version from sale when the AirPods Pro 790 arrive so as not to pay for the same mistake a second time.

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