Michal Ždanský Apple announced yesterday through its developer portal that it has expanded support for iAd, the advertising platform for applications, by seventy countries to a total of 95. It was the low availability, which included only the United States and Great Britain when the service was launched, that was one of the obstacles for developers, to implement this advertising system in their applications that they wanted to distribute for free but make some money from them.
Among the 70 new countries you will also find the Czech Republic and Slovakia, so it is possible that in some applications you will start to see banner ads that did not appear here before, because they were hidden in unsupported countries. So far, the iAd platform has met with a rather lukewarm adaptation from developers who still prefer AdMob, a rival platform owned by Google. For example, the Flappy Birds phenomenon used this very system, thanks to which the developer earned up to 50 thousand dollars a day.
The iAd platform also faced other problems in the past. Several key people behind the entire Quatrro Wireless service, which Apple bought and later transformed into iAds, left the company. Over the years, he has also reduced the minimum budget for advertisers from the original million dollars to a hundred thousand. He also gave up his forty percent stake and reduced it by ten percent. Later, it also allowed developers to promote their applications within the Workbench service for fifty dollars and up. Those interested in advertising through iAd can register at developer portal.
And I was wondering why it started bothering me in the Light application...